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6 Mistakes to Avoid During a Personal Injury Claim

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StrategyDriven Risk Management Article |Personal Injury Claim|6 Mistakes to Avoid During a Personal Injury ClaimIf you or someone in your family was involved in a preventable accident and there’s a possibility that the injuries could have come about as a result of negligent or careless behaviour, a personal injury claim may be the right choice. Taking legal action will hopefully lead to the liable parties being held responsible and ensure that appropriate compensation is awarded to the victim. Sounds easy on paper, doesn’t it?

Unfortunately, the legal process can be long and complex. You have to ensure that you have the best workers compensation lawyer on your team so that your people get what they deserve. Having an injury at work, means that you need to pursue it when you can if you are the injured party. If you are a boss and someone is suing you because of workers compensation, then you need a lawyer as well. “The majority of personal injury cases are completed within six to nine months of the process being started. However, it should be noted that depending on the nature and details of your claim, the amount of time can vary from a few months to a number of years in order to see it through,” advises one expert in the field.

While you should always have the benefit of your personal injury solicitor’s expertise to guide you, it doesn’t do to underestimate the potentially huge physical and mental health implications on your ability to deal with the situation. In addition to physical pain and medical treatment, there may be emotional trauma to cope with, not to mention the added financial burden of medical bills, lost earnings and more.

You’ll want to understand how personal injury law works.  We’ve put together some of the most common mistakes you should absolutely avoid when making a personal injury claim.

1.Dealing direct, without the help of a lawyer

You may be tempted to do away with legal representation and deal with insurance companies yourself. Indeed, they may have advised you that settling a claim directly with them will lead to a better outcome for you, and without the need for costly legal fees. Well, they would say that, wouldn’t they? Given the vast in-house resources and legal knowhow of an insurance company, how well could you possibly do against them? What sort of a fight could you put up?

A specialist personal injury lawyer, on the other hand, will have built up vast experience in a wide range of injury, accident and medical negligence claims and know exactly how to approach your case. Many even offer no win, no fee agreements, meaning they will only charge you as and when your compensation is paid.

2. Assuming that all law firms are the same

With something as critical as a personal injury case, it pays to do a little research to find the best person to represent you. It’s your health and wellbeing at stake, so don’t be fobbed off by being allocated a law firm by an insurance company without checking that they are the best people for the job. You can, and should, choose your own lawyer.

Use the internet to shop around for personal injury specialist for your particular situation. Did you have an accident at work or on holiday? Are you making a medical claim or were you involved in a road traffic accident? There are lawyers with specialisations in warehouse accidents, motorbike accidents, anaesthetic negligence, cosmetic dentistry claims and much, much more. Make sure you choose someone you trust and who is local enough for you to visit, should you need to meet.

3. Not keeping key evidence

One of the most important things you must remember to do after the accident is to gather evidence and keep records safe. Any little detail may help you to prove that someone else was at fault, and make a successful claim later much more likely. Without compelling evidence, on the other hand, your claim has a greater chance of failing. Fortunately, an injury lawyer can help you in such a situation. You can learn more here about how experienced legal professionals can help you streamline the process and make things easier for you.

Take photos and video recordings on your mobile phone. Write down everything that happened, as soon as possible after it happened so it is still clear in your head. What were the weather conditions like? Was is sunny or were there street lights? Any shrubs obscuring your view? Speak to anyone who witnessed the accident as soon as you can, while they still remember every little detail and before they have a chance to change their mind about wanting to help.


4. Underestimating medical evidence

Expert medical evidence is at the heart of every successful personal injury claim. This is what determines the nature and extent of the injuries sustained as a result of an accident, as well as the prognosis for the claimant. If you are tempted to accept a sum of compensation immediately and without medical evidence, you may be making a grave mistake.

Neither is it wise to rely solely on your GP’s assessment, as they may not have the necessary expertise to diagnose complex issues. A whiplash injury resulting from a traffic accident, for instance, might need to be looked at by an orthopaedic surgeon and a consultant neurologist. Mistakes are all too common in medical reports and you are strongly advised to ask for a referral to a consultant.

5. Failing to report all symptoms

It is difficult to make an accurate medical diagnosis without having all the information, however good your doctor may be. If you don’t report all your symptoms, perhaps thinking they’re not important, your medical report won’t document the full extent of your injuries, and your compensation claim may suffer. Volunteer any information that you think may be relevant, even if your doctor doesn’t specifically ask.

Don’t forget that you may also suffer from mental/psychological symptoms, not just physical ones. Do you have trouble sleeping or are you acting strangely? What does your partner think about your behaviour? Are you drinking more or behaving aggressively? You could be suffering from Acute Stress Disorder. Make sure you disclose any change in mood or behaviour to your solicitor or medical expert.

6. Not keeping accurate financial records

While personal injury claims originate out the altered state of your health, the amount of compensation is calculated in hard cash. Here is a useful guide that explains what compensation entails.

The financial losses that you can claim for are wide reaching and go far beyond general damages. Make sure you don’t lose out by keeping all receipts and evidence of expenditure in a safe place. From hospital parking for medical appointments, to takeout food when you are unable to cook, loss of earnings of a family member caring for you or round-the-clock homecare where necessary, there are 101 items that may be claimable.

7 Metrics to Help you Measure Success and ROI in Business

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StrategyDriven Organizational Performance Measures (OPM) Article |Business Metrics|7 Metrics to Help you Measure Success and ROI in BusinessA Business metric is a useful way to understand and analyse the tracking of a business process. A business analyst should focus on metrics to measure Return on Investment (ROI) to make the business operation’s success.

You will get to know whether your company is getting the intended results or getting back to the drawing board. Measuring business success is quite challenging for many. You have to evaluate your business, define your goals, set key performance indicators (KPIs) for the objectives set, and then measure and track these KPIs. Let us cover some useful metrics that you can employ when measuring success.

Customer Satisfaction

Customer satisfaction is an essential tool in measuring your business success and marketing campaigns. It is possible to get feedback from your customers directly by adding consumer surveys to your site. This helps you in knowing your customer’s needs meaning you can tell your customers’ satisfaction rate.

You can learn what they don’t like about different facets of your business. For example, you can tell the reasons they visit your site, and if it leads to conversions. This significantly helps you in strategizing more effective marketing campaigns. Also, paying more attention to them will go a long way since your visitors are your target audience.

Customer follow-up can also be done by sending them things like an email asking the customer to rate your services. This is important as it helps in keeping your customers more satisfied.

Website Traffic

This is simply the number of visitors landing on your web pages. More users translate to more traffic to your site. Remember, your website serves as the face of your brand and your home base. The primary traffic sources are search, direct campaign, and referral. Your site may have traffic from campaigns such as banner ads as well.

To increase traffic to your website, optimize all pages on your site with relevant keywords, and boost your website security. Besides all, security plays a vital role in drawing traffic to the site, and for that, you should buy a cheap SSL certificate to help secure your web users. This will encourage more transactions because users are becoming wary of online web security. More users will only transact on safe business sites.

Cash Flow Levels

This is the measure of the difference between cash inflow and outflow. Cash inflow levels are dependent mainly on the nature of your business. For instance, you will need more cash in hand if you run a convenience store. Cash flow accounts for all the money that comes in the form of investment and goods returned, and sales revenue.

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Employee Satisfaction

Your employee’s satisfaction is as important as your customers’ satisfaction. Yes, your employee’s morale is correlated directly to business success. A much satisfied and motivated employee could turn into a more productive and effective employee. Keeping your employee’s satisfaction levels high leads to a long commitment to the company and the team.

It is essential to check whether your employees feel rewarded and are satisfied with their work. To determine your employee satisfaction, conduct team surveys to collect feedback on the teamwork and HR to collect personal satisfaction levels. You can improve your employee satisfaction by introducing some perks such as free office coffee, creating an atmosphere for work and growth, etc.

Net Profit Margin

The main aim of any business is to earn a profit. This metric shows how your pricing and total sales volume impact your business in terms of the costs contracted: the lower your profit margin, the lower or higher your cost. Your profit margin calculations should include variable expenses paid regularly, such as utilities, insurance, taxes, and salaries.

It would help if you diminished the cost in case of losing profit ratio. If you happen to make more profit than you were previously, this means that your customer base is expanding, and your sales have increased. Understanding your revenue will give you crucial insights into your business.

Customer Retention

The essence of customer retention is to keep as many customers as possible. Having loyal customers is beneficial as it helps to grow your sales and create awareness more about your services.

The retention rate shows the number of clients who make repeat purchases and use your product over an extended period. Retaining customers is achievable by having things like special rewards or customer loyalty programs for old customers.

Number of Sales

Sales indicate whether people are interested in buying your product or service. They also tell us whether your marketing efforts are paying up. However, the number of sales can be affected by other factors like recent market changes.

Sales metrics can be measured in the number of purchases made directly from the site. To increase your sales, one can hire new talent, expand your marketing goals, or introduce irresistible discount offers.

Wrap Up

This guide has provided you with a few metrics that can help in kick-starting your growth journey. You can pick some of the essential metrics based on your needs for better and effective operations.

How to Better Manage an Outdoor Photoshoot

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StrategyDriven Entrepreneurship Article |Outdoor Photoshoot|How to Better Manage an Outdoor PhotoshootMost businesses, at one point or another, will want to host an outdoor photoshoot. Urban, rural, boreal or desert; the setting itself doesn’t matter, but the preparation does. Proper management of an outdoor photoshoot ensures that you get the digital assets you want and that you get them done as quickly as possible. Having the photoshoot run into overtime is not an option. You need to get it done quickly and efficiently, so use these tips to make it happen.

Check Weather Conditions in Advance

It is a good idea to have your own team on standby when shooting outdoors. Weather can completely change the look and the type of campaign that you are going for, and if you don’t like the end result of your team making do with what they have, you’ll need to pay to send them out again.

Set Up Base Camp

Have a tent ready to be set up and act as base camp. It doesn’t matter if it’s raining or shining. A gazebo tent and a few foldout tables will help protect your team from rain, shine, and wind. It will make it easier to get the shoots set up and checked, too.

Have a Stylist Team Ready

Your stylist team are your stars on an outdoor photoshoot. You’ll need people who know both how to dress up products and models, as well as set designers. This stylist team should be ready in the wings with the following:

Extra Gear

If it’s raining, they should have rain gear for the team. If it’s cold, then they should have warmer clothes ready for the models. Your stylists need to do more than just prep the people in front of the camera; they should also be the go-to spot for the rest of your team so that everyone is comfortable and stays healthy.

Photoshoot Test Ideas

On top of extra comfort, your stylist team should also have extra props on hand to help control the set better. Their tent is the go-to for everyone, and in your stylist team you should also have a set designer. With both these in mind, ensure you have items like mirrors, dirt, water, and other items to trick the camera into producing great shots.

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Add Dimension with a Drone

You want options when you host an outdoor photoshoot. With the power of drones, it means you can do so much more than just take a few different angles from the ground. You can go for top-down and aerial shots of products and models alike. It means your images will be instantly more iconic, and with the low cost of drones today, it can be done without going over budget. When using a drone, however, you just need to remember a few things.

Ensure You Have Backup Components

To get an understanding of all the drone components and what they do, read up on this GrindDrone guide at grinddrone.com. You need to make sure it’s more than just the drone operator that knows what these components are and how to handle the device. Everyone who could possibly get into contact with the drone should understand it.

This isn’t even a matter of cost, though the professional drones you would use on more established shoots cost a small fortune in and of themselves. Rather, the bigger worry is that a replacement or fix will be needed before the shoot begins, and in effect, completely slow down your shoot schedule.

Have a Drone Operator

A professional drone operator is a must. You never want someone who has never touched a drone before to try to get it where it needs to be, especially if it is windy. The photographer can help direct the drone operator, but you need a licensed operator on set, and that is non-negotiable.

Ensure You Have the Necessary Licenses

You need to have the right to take commercial photographs where you are. You also need to have a license to fly the drone and permission depending on where you are. Getting this in advance will ensure the shoot goes smoothly and without any hiccups like a nasty fine coming your way.

Check Results Before Leaving

Have your team send you some proofs of images as the day goes on, so that you can approve or offer suggestions while the shoot is going on. They won’t be edited, so don’t expect perfection, just check to make sure that everything is going as per you and your team’s vision. Doing this at the time means you can get the shots that are missing or add in new ideas so that your team can walk away from a great outdoor photoshoot.

Simple Marketing Tips for Entrepreneurs

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StrategyDriven Marketing and Sales Article |Marketing Tips for Entrepreneurs|Simple Marketing Tips for EntrepreneursEveryone knows that entrepreneurs, working on their startup enterprises, have a lot of different tasks to juggle. As well as representing their firm in business meetings and conversations with clients and customers, the entrepreneur is also asked to oversee all elements of their business – from their accounts and finances through to the strategy and planning that leads an industry toward its goals. As such, entrepreneurs need to know the shortcuts and the tricks to each part of their business – and this article is all about getting the most out of your marketing strategy without spending undue time on advertising and marketing.

Use Apps and Programs

Many entrepreneurs choose to outsource all of their marketing responsibilities to those businesses that they can trust to build them a workable strategy. While this works in practice, in principle, it can sometimes be a waste of money in the early lifespan of a startup.

A better solution is to make use of the digital tools available to generate shortcuts for your team when they’re marketing your brand and your products. Simply search for marketing tools, and use them to cut down your research, content design and strategy development time when marketing.

Or, you could get the best of both worlds by using AI marketing services. These companies, rather than taking over all of your marketing responsibilities completely, offer an automated AI-powered marketing tool that uses deep learning to analyze your customer’s interests. This data can in turn be used to create a strategy tailored to your marketing objectives and your brand. If your business is growing and you’re struggling to keep up with the marketing needs of your company, this may be a good option.

SEO Boosts

Another element of your marketing strategy that it’s crucial to get right is the SEO approach. If you have a marketing professional on your team, this is one of the primary areas of focus that you’ll want them to concentrate on throughout the week.

Above and beyond the usual marketing tips for SEO, though, it’s worth considering investing in Spanish SEO assistance – so that your firm can tap into the millions of Spanish speakers in the US and abroad. Competing in this space is far easier – a great way to conquer this large market.

Social Media

It’s incredible how much you can achieve with an hour on social media when you’re looking to share your product and your brand with a specific demographic of consumer. You can target adverts incredibly specifically on the likes of Facebook and Instagram, and you can get into the feeds of your target consumer on YouTube with ease.

All of this takes a little investment in targeted advertising, but this is the sort of investment which pays off almost immediately, with big hits on your website and your social media pages. For time-pressed entrepreneurs, social media is a great ally in your attempts to market your products.

Website

Finally, it’s incredibly important that you’re proud of your website. You should certainly hire a trustworthy professional to help you build out your site, ensuring that you’re on-trend and looking professional for consumers who visit your corner of the internet.
Remember, too, that this is your home on the internet. It’s the foundation that you’ll build upon. As such, it pays to get some aspects of your website right the first time – like the page structure and the color scheme and branding. Invest in this part of your business to see your traffic convert to more sales over time.

Busy entrepreneurs should make use of the above tips to ensure their marketing is second-to-none in their first few months of business.

Strategy-Proven Methods to Improve Sales Across the Board

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StrategyDriven Marketing and Sales Article |Improve Sales|Strategy-Proven Methods to Improve Sales Across the BoardImproving sales is the goal of every business. It is the only way to grow at the end of the day, and there are a lot of ways to do it. You can focus on marketing, you can work on training your sales team, you could even open your profit channels to bring in more money from different locations.

There are so many ways that you can improve sales, but at the end of the day, for any progress to be made you will need to first look internally. Improve from the inside, so that customers enjoy nothing but the best from you and your employees.

Understand the Buyer’s Cycle

The best way to improve sales across the board is to understand why, when, and how people buy. The psychology behind buying anything is often fairly simple. You need to convince someone that they need your product. This can be an entirely superfluous need, like when someone wants to buy something purely for the aesthetic, but it is a need all the same. You need to drum up the impulsion to buy and you can do that in a variety of ways.

The method you choose will depend on what your business is and what it sells. Once you know that, you will then want to target each stage of the buyer’s cycle. Building trust is one of the best pathways towards a sale and repeat business, and targeting every step in the buyer’s cycle is the way to do it.

1.Problem

Buyers always have a problem. This problem could be as simple as having a nightstand that doesn’t have a lamp yet, or a space on the wall for a painting. The problem could also be more complex. They may need a household or business item that will help them streamline their everyday tasks and chores.

Understanding the problem that your product or service solves is the perfect way to start selling your business.

2. Investigation

Once a customer understands their problem, they will begin to investigate. The only other alternative is that they saw an item that solved a problem they weren’t actively looking to solve. This is an impulse buy, and it’s harder to accurately encourage impulse buys than on-purpose purchases, especially if you run a very specific type of business.

Either way, you will want to market to attract buyers at this stage. Guides and how-tos that go into detail about the many ways that they can solve their related problem are great places to start. Not only can you insert your own product or service as a solution, but you can also showcase your skills and knowledge on the subject and win over their trust.

3. Comparison

Before people buy, they often want to compare to make sure that they are getting the best item. You can create guides or online tools that make it easy for them to compare and see why your product is the best.

4. Buy

The final stage is to buy the item. You can encourage more sales by going through the entire buying process to ensure it is streamlined and efficient.

Improve Efficiency to Streamline Sales

If there is any sort of hiccup, you could lose a sale.

1. Audit and Fix Online Sales

Regularly go .through and audit the entire buying process to ensure that there is nothing wrong with the checkout process. If you can, try to get customers to create an account in exchange for discounts or shipping tracking. It’s an easy and effective way to get them to agree to signing up to your mailing list, at which time you can retarget them through loyalty programs and work to build a lifelong relationship.

2. Use Automation to Improve Sales

Your entire business must be streamlined. This means there should be minimal time when a product is out of stock before a new shipment comes in. Use software to automate many of these tasks to reduce downtime and improve sales.

Improve the Efficiency of Your On-The-Road Sales Team

When salespeople go door to door, they need to be courteous and helpful. Anything less and you can turn a potential sale into a door slam before you know it. One of the biggest reasons a sale doesn’t go through is if it takes far too long for a rep to visit a potential client. It doesn’t matter if it’s for a free evaluation or not. People have busy lives and waiting around for a salesperson to convince them that they need something is not what they have in mind for their day.

That is why you need to do all you can to improve the efficiency of those on the ground. To do this, it is recommended that you use a Sales Route Planner. This software is simple and efficient and can even be tacked on to your existing CRM program so that you benefit from an integrated approach.

Create highly efficient routes and manage your remote teams in real-time. Get your team at their appointments on time, turn losses into gains, and improve the ROI of your efforts.

Collaborate and Expand

Always look to collaborate. Partnering with businesses, expanding your offerings, and generally looking to new markets to expand is how you will continue to increase sales. It won’t always pan out, so use metrics like unique discount codes to determine what works, and what doesn’t.

You may find that your business does a lot better working on the B2B stage than it does with B2C. In that case, there is an entirely new market and new way of selling that prioritizes physical salespeople over automated systems. Work to your strengths every time you try something new and be prepared to tweak and adjust your strategy as you go.

Improving sales is the goal of every business, but you must take a long-term approach in order to see success on the grand stage. Repeat business and business partnerships are far more lucrative, so market and sell with this goal in mind and you’ll find greater success in your efforts.