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4 Ideas to Renovate Your Restaurant on a Budget

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StrategyDriven Managing Your Business Article | 4 Ideas to Renovate Your Restaurant on a BudgetSo it’s time to renovate your restaurant and your creative juices are flowing steadily. Where to start? From bar stools to wall art, there are ways to change the entire look of your dining room and entrance without breaking the bank. Use these four ideas to renovate your restaurant on a budget.

Murals and Wall Art

Murals and wall art may be among the least expensive ways to renovate your restaurant. You may want to invest in updating your interior walls with interior paint beforehand. Or, you may just want to invest in wall art and murals as your new paint job.

There are several ways that you can do this. A mural as your new interior paint could be so striking that it catches the attention of the entire city. Put out an inexpensive ad when it is done and showcase the artist that did it.

Put the mural in a place that captures attention as soon as people walk in the door. They will be impressed before they even see the menu.

Black is the New Black

If you eat out a lot at places other than your restaurant, you may find that some of the finest places have a lot of black motifs and coloring. Black is the new black. It can be done elegantly. Black walls with dark woods and trims can bring a mood to the place that give your dining room a level of seriousness.

You don’t need to paint a morbid picture here. Black bar stools against a chrome bar with a few plants will give your restaurant a sleek and elegant look.

Speaking of Plants…

If you don’t have a large budget for renovating, bringing some landscaping inside the restaurant is a wonderful way to spruce it up. You can incorporate fresh plants on every table, or in key corners of the restaurant.

A way to do this on a budget is to incorporate large sections of planters that will have one landscape idea. One example of this is by having a long planter with modern grass that could serve as a stress reliever for your diners. A living wall of plants is not only a way to update our space, but also a fascinating conversation piece for your diners. In addition to being beautiful pieces of décor, living walls and planters will also help the air quality of your restaurant.

Layered Lighting

A unique way to manage your lighting in a manner that is en pointe with today’s trends is layered lighting. So you may want to start with ceiling lighting that is track lighting or recessed in the ceiling. Add a layer in the space by hanging wall sconces that are a few inches below that.

You can do the same with a small lamp at each table, accompanied by a candle or two that is a few inches shorter than the lamps. The concept of layered lighting is to provide adequate lighting that creates mood, but also enough lighting for your guests to see what they need to see.

Get Creative

When you are renovating or updating your restaurant, you don’t have to spend a lot of money. A wall mural or new landscaping can change the entire face of your dining room in a very affordable way. New bar stools may be the only thing you need to change the entire look. Get creative, and you will see the expense doesn’t have to be extravagant.

Why You Should Take Advantage Of Overnight Shipping Services

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StrategyDriven Managing Your Business Article | Why You Should Take Advantage Of Overnight Shipping ServicesToday’s world has been influenced by numerous factors, many of which have resulted in a consumerist mindset. The two main factors are the internet and the media.

As the name suggests, overnight delivery is done overnight. The term refers to a delivery option guaranteeing that shipments will be delivered by a specific time the following business day.

The term is often used interchangeably with other phrasings such as next-day shipping, 1-day shipping and express delivery (next business day). These are some of the advantages of using overnight shipping services.

Convenience For Certain Shipments

Overnight delivery is ideal for time-sensitive shipments. For example, if they needed to be delivered at the beginning of the following day, preferably by a certain time. Regardless of the industry, businesses selling a product should take advantage of this delivery method. Ensure that any important packages are delivered the following morning at the earliest convenience.

Trusted Shipping Companies

Identify the most reputable companies. Find one that sets high standards in their service of delivery.

It should offer more than just tips and standard shipping services. For instance, LSO is an example of one such shipping firm. They provide tips on shipping practices, as well as an overnight shipping service to customers. As a leading delivery service, they offer a selection of next day delivery services, which can be delivered at certain times the following day.

Earn Loyalty Of The Customer

Next day delivery has a loyal customer base. The flexibility and success rate of this option has built this loyal base. Customers who have had a bad experience with a business that offers next day delivery, do not want to go through that again.

Instead, they look for businesses that provide standard delivery services, in addition to the next day. Keeping in mind customer satisfaction, provide customers with this professional and reliable delivery option is the best way to go.

Satisfied customers generate business. They tell friends, relatives, co-workers, or business partners about the positive service they received. Some leave positive reviews that can be integrated into marketing materials to promote the business. Positive information that customers put up about the company online is good for website optimization.

Potential To Save Money

The cost of overnight shipping is often more than regular shipping. However, it costs more to keep items in storage. You have to pay monthly rent on a storage facility and invest in security to keep belongings safe.

Overnight shipping can cut these costs. The need for storage space decreases when items are shipped out overnight.

Reputation is crucial for business. Research the delivery options available to you as a business. Consider their reputation and what previous customers have said about the service. Use this information and the benefits of implementing overnight delivery services to make an informed decision.

Taking these steps will enable you to take off your company’s shipping effectively and efficiently for years to come.

Preparing Your Store so You Attract Customers and Keep Them Coming Back for More

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StrategyDriven Managing Your Business Article | Preparing Your Store so You Attract Customers and Keep Them Coming Back for MoreTake in every part of your business, from the dingy store counter to the floors that have clearly seen better days. If your first thought is about how your business needs a makeover, keep reading for tips on making your space seem fresher while following the ADA guide, and keep your customers coming back for more.

Lighten the Rooms Up

When you walk into a dark space, you feel that you have no options. Unfortunately, many people don’t like this and will leave a store that is too dark. This can be costly for your business, especially if repainting isn’t an option that will help. Fortunately, the easiest way to brighten up a room is to tackle the floors.

Often, hardwoods can become dirty easily but are still salvageable. They need a good cleaning and refinishing. If you have painted concrete, you can also give this an update. Your first option is to repaint it with a lighter color and keep it clean. Or, for a lower maintenance option, you can install linoleum or similar material over the concrete. Just remember to keep the floor in touch with your main theme.

Move the Counters

One of the biggest problems stores face is the layout. Sometimes things are arranged in a way that cuts off sightlines and makes walking around confusing. Plus, many stores place their displays too close to the walls, which cramps up their counter attendants. If these problems sound familiar, you should consider investing in smaller counters, such as the ones Hestra offers, that can be placed in the center of your shop. That lets customers easily walk around your counters.

Start this process by setting up folding tables where you want your counters to go. Then, think about where you will place all your items. You don’t want anything important to be stashed into an unfrequented corner. You also want to avoid allowing anything to block your customers’ line of sight. Lastly, ensure nothing offputting is located at the entrance to your store. Remedying these problems can freshen up your shop’s layout, making it more attractive to customers.

Get Some Coolers Up and Running

Call your local distributor and have some coolers brought in. Have plenty of space that offers cooled items, whether it is fresh produce or something else. Many people are thrilled to see local products, such as cheeses, to snack on after shopping. When you figure out what cool products you want to offer, make sure they have enough light.

Don’t be afraid to paint your coolers, so they match your shop’s theme. Then, keep them out in the open, but don’t block your customers’ lines of sight. Also, get rid of any unnecessary racks for merchandise. At first, this may sound like a bad idea. However, having too many racks can make them get dusty and leave your inventory spread out, which can make your store appear old. Instead of relying strictly on racks, try fun ideas, like hanging merchandise on the walls. You can also try built-in options which may make your space seem more homely.

Give the Space a Makeover

Aside from these, figure out ways to make your space cosmetically appealing. The easiest things to do include figuring out ways to let more natural light in and painting the walls. Also, during your makeover, clean every surface thoroughly. Finally, if you’re changing the layout, think about how you want people to walk through your stores and place your displays accordingly. At the end of the day, make sure you highlight all of your products and that they are well lighted. By the way, lose the spinning racks because they will date your store.

Get Rid of Some Merchandise

If you want to bring in the new, get rid of the old. Even if you love something, don’t keep it in your store if it doesn’t sell. Instead, mark it down and don’t restock those items. They are simply a waste of space on your shelves.

Sometimes, it takes work to get your shop set up properly. However, taking the time to freshen up your space will help you attract new customers and keep them coming back to visit. So get started on your store’s makeover today.

The 4 Best Ways To Save Money On Your Printing

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StrategyDriven Managing Your Business Article | The 4 Best Ways To Save Money On Your PrintingThere are a lot of ways to save money for your business but one that is often overlooked is printing. It seems like a given that your printing costs a certain amount of money that is more or less fixed. When looking to cut wasteful spending on expenses, printing is rarely considered.

Yet, there are a lot of ways to get your printing done in a much more economical way. Cutting these expenses down will go a long way toward keeping your company in the black. In this article, we will go over several ways to save money on your printing needs.

1 – Enterprise printing

Having specialized printers for your company can be quite expensive. They are expensive to buy and to maintain. For instance, if you have printing needs for perforated paper then it can be quite costly to buy the printer, the paper and have people specially trained to use them.

Instead, outsource your printing to a specialist enterprise printer. These companies have a full range of printers and paper so they can handle whatever your orders are. Their staff are properly trained and they keep the printers fully maintained at all times.

You will never have any printing downtime and you won’t be paying for printer repairs when they inevitably break down.

2 – Go monochrome

Colored ink is very costly. When you print papers that have colors that are not necessary to the document it costs far more money than you should be spending on ink. For instance, if the paper has headers in another color or there are logos on the document that will be copied.

These are items that have nothing to do with the purpose of the document and can be eliminated. Use a monochrome, or black and white printer, and it will save you money since black ink costs far more than colored.

3 – Go paperless

While no business can go 100% paperless, there are a lot of things that don’t need to be printed. If you go paperless then you are stripping down your printing needs to the bare essentials.

For instance, many documents can be scanned and then shared via the cloud. Even documents that need to be signed can be done electronically so there is no point in which they need to have a physical copy made.

One issue is that to be 100% paperless would require every employee to have a smartphone or tablet to be able to properly share documents at any time. However, there will still be some printing that needs to be done so you can just pay for those few documents.

4 – Use tracking software

One way to save on printing is to know how much you are doing. Install some tracking software that will register every print job from type of paper to how much ink is used. This way you can analyse the data at the end of the month and see where there are opportunities to save money.

Losing Sight of These Three Things Will Tank Your Business

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StrategyDriven Managing Your Business Article | Losing Sight of These Three Things Will Tank Your BusinessIt is not just about sales. Take a good look around the company. Have you noticed that sales is not the only department? It isn’t even the biggest department. Truth be told, it isn’t where your biggest brains work. You don’t need an MBA to be a great salesperson. Too much education can actually be a liability in the sales department. Some of your best salespeople are the ones who partied too late, drank too much, and slept it off in their car. They stopped by the apartment just long enough to take a shower, change clothes, grab a burrito, and show up late for work. It isn’t glamorous. But that’s the stuff of sales.

Don’t worry about those guys. They’re going to get the job done because that’s what they do, with or without a hangover. Believe it or not, your company probably has bigger concerns than the miscreants on your sales team. It is often the case that great sales hide big problems in your organization. You can’t just look at how sales is doing to gage the health of your company. If you take your eyes off the following, you won’t have a company for very long:

Expenses

In the hierarchy of budgetary items, the telecom portion of the budget has moved from number 10 to number five. This is why telecom expense management is so important. According to the experts,

“…telecommunications spending is expected to grow even more in the coming years. TEM cannot stem the tide; however, it can help manage the costs, which can lead to controllable growth within the budget.”

It is a mistake to equate cutting costs with cutting services. You are going to have to use prodigious amounts of telecommunications. That is not going to change. But within that usage and the way your services are structured, you can find dozens of inefficiencies that are costing thousands of dollars that you don’t have to spend.

It is not just about telecom. The same is true for your power usage. Your impact on the grid is a reality that can be reduced with the right plan. You do not have to stop using electricity to power your lights. But you could build your offices and factories in such a way that they take in more natural light. Your small to medium-sized enterprise is most certainly has wasteful expenses. Keeping them under control is just as important as a good quarter of sales.

Logistics

If you are not careful, you can lose all your gains in sales to logistics. There is nothing more frustrating to a sales person than to win a new client only to lose them over the inefficiencies of another part of the company. Courier mistakes can cost you clients. The longer it takes your company to ship out an order, the longer a client has to change their mind. That happens a lot with those clients that were on the fence in the first place.

Clients will not be happy doing business with you a second time if they feel like they were taken for a ride with regard to shipping and handling fees. You have to compete with Amazon, a logistics company. They are so good at it, Amazon is delivering packages for their competitors. That is what your customers are comparing you to. Don’t make the mistake of taking logistics for granted because if you do, you will find yourself in a hole that even sales can’t get you out of.

Social Media

You don’t have the luxury of hating Facebook and Twitter. As a businessperson, you have to learn to love social media. And if you can’t quite bring yourself to do that, you at least need to learn to master it. Like it or not, your clients are on social media, and they are making decisions about whether or not to do business with you. If you are not the one telling your story to the world, others will step in and do it for you. No sales team can turn the tide of a story that has turned against you.

By all means, keep an eye on sales. But don’t blink with regard to expenses, logistics, and social media.