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How to Accept Credit Cards at Your Small Business

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StrategyDriven Managing Your Finances Article | How to Accept Credit Cards at Your Small BusinessIn 2017, credit cards were used more than 40 billion times in the US alone.

If you’re a business that doesn’t accept credit cards you’re missing out. There are plenty of benefits for both you and your customers.

If you want to know how to accept credit cards at your business, then we’ve got you covered.

Read on to learn more.

Why Should You Accept Credit Cards?

Before we get into the detail of how you can accept credit cards, it’s worth understanding the reasons why. Here are some of the benefits.

More Sales

The more different types of payments you accept, the more sales you can make. If someone wants to pay by credit card, and you don’t offer that option, then you’ll miss out on a sale.

Many customers will prefer to pay by credit card for different reasons. It may be that they can earn rewards or cash back if they use their credit card, or they may just need to kick the payment further down the line.

More Choice for Customers

The more options you give customers, the better. If a site or store only offers limited payment options, and their competitor offers more choice, then the competitor is likely to get more business.

You should give customers as much choice as possible if you want to maximize the potential of your business.

More Secure

If you only accept cash payments, you’ve got to get that cash to the bank somehow and keep it in your store throughout the day.

That means you’re opening yourself up to a lot more risk. If someone breaks in or tries to take your cash when you’re on your way to the bank, you could end up losing a small fortune. With credit card payments, there’s nothing for anyone to steal.

You also don’t have to worry about any of your staff lifting money from the cash register, either.

Time-Saving

Taking money to the bank, paying it in, filling out your receipts, and recording your cash sales are all time-consuming processes.

With credit card payments, the whole transaction is done in seconds. The payment will end up in your account, a receipt will be generated, and some systems can even upload the transactions to your accounting software of choice. All of this will save you a lot of time in the long run, and as we know: time is money.

Online Credit Card Payments

If your business is online-only, then accepting credit card payments is fairly simple.

You’ll need a few things set up on your website. You’ll need a shopping cart first of all so that users can make multiple purchases. You’ll then need a payment gateway, which is the service through which your customers will make their credit card payment.

There are plenty of payment gateways to choose from. Popular choices include Paypal, Square, Venmo, Shopify, and more. Each of these gateways come with their own specific fees. Most of these are in the range of 2.7 to 2.9 percent of the transaction, plus a fixed fee of anything up to about $0.30.

Integrating these payment gateways into your website is simple to do, and if you choose one of the big names you know that your customers will trust the gateway for making a purchase.

One issue with online payments is that you may have issues with cards that are declined. This a particular issue if you offer a subscription service. In this case, you’ll need good dunning management in order to chase up any failed payments.

In-Person Credit Card Payments

If you’re going to accept payments in-person, things are a little more complicated as you’re going to need some additional hardware.

You’ll need a point-of-sale (POS) system in order to process credit card transactions. This will include a card reader that the customer will use to make their payment, as well as the software to process the transaction.

Alternatively, you can use a mobile phone combined with a card reader to replace the traditional POS system. This is particularly useful if your business doesn’t use a permanent location; if you sell from market stalls or a food truck, for example. Since the system only requires a phone signal, you can use it almost anywhere.

With this equipment in place, you have all the physical hardware that you need to accept credit card payments, but you’ll still need someone to process the payment.

Merchant Accounts vs. PSPs

The traditional way of accepting credit cards is to set up a merchant account.

This is basically a business bank account that is set up to handle your credit card payments. The money goes into the merchant account and then is transferred to your account, minus any fees. You can find merchant accounts with banks, payment providers, and independent businesses.

There will usually be significant set-up and equipment fees, and you’ll almost certainly pay monthly fees too.

Payment service providers are all-in-one businesses that handle all of the payment processes. Paypal and Square are examples of PSPs; these companies don’t require you to set up a separate merchant account to handle your payments. The payment structure is usually simpler to understand too.

Which you choose is really personal preference; for small businesses, the lower set-up costs of PSPs could make them a better choice.

Are You Ready to Accept Credit Cards?

We hope that this article has given you some insight into why you should accept credit cards and how to go about it. Credit card payments offer a range of benefits for both your business and your customers, so if you don’t accept them, it’s definitely something to consider.

If you’re looking for more great content, please be sure to check out the rest of the site.

Advantages of VoIP for Small Businesses

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StrategyDriven Managing Your Business Article | Advantages of VoIP for Small BusinessesYou want to do everything you can to realize and surpass your small business’s potential. Have you thought about implementing a Voice over Internet Protocol phone system? Don’t think this communication is only for larger businesses. Understand how VoIP technology is ideal for companies of every size in practically every industry.

Functionality

You may not realize that you can do more with VoIP than make phone calls. For instance, you can use the technology for teleconferencing, instant messaging email faxing, and video conferencing. With current events impacting business operations in unprecedented ways, having a reliable way to communicate with employees and customers from a distance is more vital than ever. When email, instant, or text messaging just aren’t enough, it can be a comfort to know that you can video chat with your team through a reliable VoIP service. Another great feature of VoIP technology is that you can have faxes and emails sent directly to your email, which can save you a lot of time.

Superior Call Quality

An essential aspect of understanding how to use VoIP it’s worth noting how great the call quality is on VoIP systems. Even the call quality on some smartphones is questionable at times. With VoIP, the technology has advanced to such a degree that it’s surpassed traditional landline call quality.

Security

Besides securing your business’s physical location, your business site, and your customer’s and employee’s sensitive data, have you taken steps to secure your phone calls? If not, you risk someone accessing your phone calls and other data. With VoIP, you can rest easy knowing that your phone calls and data are encrypted with standard protocols.

Portability

A VoIP system isn’t contained in a single device. Instead, VoIP systems depend on an internet connection. The way the technology works is you can use several devices to receive and make phone calls. This means you do not always have to be at the office to handle business. It also means you can easily transfer calls to your team without the caller needing to use a different number. Also, VoIP technology gives you the option of setting your status so people know when you’re available for phone calls, like your status on an instant messaging service.

Call Recording

Have you ever gotten off a phone call and realized that you forgot an essential piece of information or detail? Rather than calling the other person back to see if he or she recalls the detail, which is not always a guarantee, wouldn’t it be better if you could record future conversations so you do not have to worry about that happening again? VoIP’s call recording technology allows you to play back phone conversations, ensuring that you never have to guess a detail or piece of information. Additional advantages of this particular feature including accessing call log data, allowing you to predict when a person is likely to call in the future and how long she or he is likely to keep you on the phone. This lets you schedule your time more efficiently.

Improved Productivity

How many times have you missed a phone call and called the other person back only to have them not answer the phone for one reason or another? With VoIP, you can set it so that your call goes through different devices before going to voicemail. This feature saves everyone time and better ensures the other person answers your call the first time.

Do you feel your small business could benefit from a quality VoIP system? Try one out for yourself to see how you, your employees, and your customers like it.

How To Choose A Niche For Your Writing Business

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StrategyDriven Entrepreneurship Article | How To Choose A Niche For Your Writing BusinessIf you run a writing business of any kind or are thinking of starting one, then one of the main things you’re going to need to have in place before you even go any further is to pick your niche.

Many writers struggle with the process of choosing a niche because they think it’s going to be overwhelming and will also limit them in terms of work, but this couldn’t be further from the truth, and in fact, having a niche to fall back in is only going to bring you more opportunities with better clients, so in this post we’re going to share with you just how to choose a niche for your writing business.

Look at your passions and interests:

If you run a business, then of course you’re doing it because you want to make a difference, but you’re also doing it because you want to work on something every day that you’re truly passionate about, and so this should be the very first step when it comes to picking your niche. For example, are you a passionate traveler and love to share your experiences or just write about travel in general? Then you could start a travel writing business, a blog or just aim to work with clients within the travel industry.

Look at your experience:

Although having passion for what you do is great, it’s often not going to be enough in and of itself, so having a look back over your experience is also a good place to start looking. For example, do you have a background the in the building or construction industry where you could write about things like Telehandlers? You may think this isn’t valuable, but this is the beauty of having a niche – as it gives you the edge over the competition.

Look at your skills and talents:

Even if you don’t have a lot of hands-on experience in a specific industry, you may be especially skilled or talented in a certain area, so instead of going for something industry specific when choosing your niche, you could choose a certain type of writing, such as marketing copy, websites, or even ebooks to niche yourself that way.

Look at what’s profitable:

If you’re running a business – no matter what industry it’s in, you need to be making money in it, otherwise it’s not even a business, so this should be a priority when it comes to choosing your niche. As much as having passion, skills, and experience is a great thing, you also need to be realistic and look for the places in the market where good money can be made, so when picking your niche, you should really be considering all of these things to make sure you can tick at least something off in each area and be able to identify a niche that works overall.

We hope you found this post helpful and that now it won’t feel so crazy overwhelming to go and pick a niche for yourself to run your business with. Picking a niche doesn’t mean you’re going to be stuck with it forever, but it’s something you should definitely identify to start with.

Closing a Limited Company: A Guide

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StrategyDriven Managing Your Finances Article |Closing a Limited Company|Closing a Limited Company: A Guide Making the choice to close a business is never a simple or easy process, but that process is made much, much harder if you do not know what is coming your way. There is more than one way to close a limited company as it depends on whether the company can settle its debts within a reasonable timeframe. If the company can repay its creditors, there are two options: company dissolution or solvent liquidation.

However, if a company is not able to repay its debts and/or has liabilities that are greater than assets, this is known as an insolvent company. These companies must close either by a compulsory or voluntary liquidation. Liquidation is the selling of the company’s assets so that the proceeds can be used either to repay creditors or shared among shareholders.

This guide aims to outline the options available when closing a limited company.

Closing an insolvent limited company

Creditors’ Voluntary Liquidation (CVL)

An insolvent company is an option for companies that are in a lot of debt, which they will struggle to repay. They may also be concerned that creditors may sue them if they do not declare insolvency. Companies that are insolvent but do not prioritize repaying their creditors could find themselves under scrutiny from the Insolvency Service. A CVL can not only prevent these issues but can also enable directors to claim redundancy. A redundancy pay-out could go towards repaying some creditors or paying other professionals involved in the insolvency process.

If you think that your company is insolvent, you need to stop trading immediately so you can protect your creditors. Your shareholders need to vote in favor of a winding-up resolution (with at least 75% in favor).

The next stage is to put together a repayment proposal outlining how you intend to repay creditors. If the creditors vote to accept it, they can appoint an insolvency practitioner. The practitioner will take control of the sale of the company’s assets so that the proceeds can be used to pay creditors.

It is always best to seek professional advice when it comes to business finances and legalities to ensure you acting lawfully and in the best interests of your shareholders, creditors, and employees. If you would like further information about a Creditors’ Voluntary Liquidation, visit https://antonybatty.com/company-liquidation/creditors-voluntary-liquidation.

Compulsory liquidation

The other form of company liquidation is compulsory, i.e., enforced closure. Compulsory liquidation can be initiated by the company, a director, or by creditors. A creditor can petition the court for a company’s winding up if they are owed £750 or more. A winding-up petition needs to be submitted to the court to kick the process off. In some cases, directors of the company may be investigated to ensure that there was no fraudulent activity or misconduct, which led to insolvency.

Closing a limited solvent company

Members’ Voluntary Liquidation (MVL)

Members’ Voluntary Liquidation is an option when a company has naturally come to the end of its life, or when the owner or director of the business wishes to move on or retire, and there is no one else to continue running the business.

To start the MVL process, a Declaration of Solvency needs to be signed. This confirms that the company is financially solvent before it closes. When this has been done, the shareholders need to vote and pass the resolution, assuming at least 75% are in support of it.
At this point, a licensed insolvency practitioner (IP) needs to be appointed to manage the process. This could include the sale of company assets, paying creditors, and distributing any remaining funds amongst shareholders.

Company dissolution

Another option is to dissolve a company, but it must be a solvent company. It is a lower-cost option involving removing the company from the Companies House register. Before applying for company dissolution, several steps need to be taken.

The company needs to cease trading 3 months before it is removed from Companies House, close the payroll, repay all creditors and ensure all statutory liabilities have been met, such as National Insurance and tax.

The creditors also need to be informed that the company will be dissolving. This is an important step, as if not done correctly, a creditor could apply to have the company reinstated at a later date.

When these steps have been taken, a DS01 form needs to be sent to Companies House with an £8 fee. This can be done by post or online.

A notice should be placed in your local newspaper announcing that the company will be closing, with a formal confirmation of the closure three months after that.

Reasons to Hire a Financial Coach for Your Startup Business

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StrategyDriven Starting Your Business Article | Reasons to Hire a Financial Coach for Your Startup Business

In today’s market and economy, starting a new business can be an exciting but risky thing to do, especially since many starting businesses are sprouting almost everywhere. Fortunately, there are financial coaches who can help you establish your business, not just in terms of finances, but also in fixing issues related to personal development and business growth.

Financial coaches also know your business’ field and its best interest, which are required for you to develop and grow your business. Hiring a financial coach can give you advantages over your competitors and will give you a great headstart in dominating the market.

What Is a Financial Coach?

To emphasize what a financial coach is and what they bring on the table, a financial coach is someone capable of helping you handle and learn necessary money management skills. Of course, that is only skimming the top as financial coaches have a lot of tricks up their sleeves that are important in growing a business.

Their specialty in money-making and managing skills is a great help if you are having difficulties managing your money or business in general. Whether you are making a mess out of financing in your startup business or are struggling with debt, a financial coach can help you alleviate your immediate or recurring problems. They can help you make decisions that will make your business go in the right direction.

Simply put, a financial coach’s primary goal is to empower your critical thinking and money management skills in both a personal or business setting. Here are some great benefits you will get when hiring a financial coach.

Learning How to Set Goals

Ask yourself: what do you want to achieve with your business the next year or more? If you don’t have a clear answer to that question, you will have a hard time formulating a plan and taking the right steps. For many small and startup business owners, it can be hard to develop realistic, practical, and measurable goals, especially in terms of financing. That is why it is beneficial to hire a financial coach business expert.

Financial coaches, especially those who have knowledge in business, can collaborate with you to set realistic goals that can be attained in practice. They stand by the acronym SMART: Specific, Measurable, Achievable, Relevant, and Timely. With these values in mind, formulating financial goals that can be attained through practical means will be easy.

Sustainable Support

Financial coaches do not only support you through your journey, but they also see you through the end of your goals.

There are two common scenarios once a new company experiences little significant success: they either stabilize without much growth or implode because of the demand and workload. Financial coaches make sure that your business can handle its finances while growing smoothly and steadily.

Financing Insight

Of course, financial coaches will not be called such if they don’t help you with your finances. As a business owner, you are responsible for a lot of things, including finances. That said, it will be a struggle for you to balance these things. With a financial coach, you will worry less about your finances.

One of the things financial coaches are good at is creating a significant financial picture. In simpler terms, this is a visualization of your business money flow, gains, losses, and potential currently and in the future. This will teach you to monitor your gains, allocate your profits to the right place, and monitor the flow of cash while they advise you on what things you should do and prioritize.

Understanding in Market Trends

Since financial advisors are experts when it comes to financial matters, expect that they have excellent and a deep understanding of market trends. Having a financial advisor on your side means that he/she will help you to get the right information as to how to run your business according to what’s in demand or the current trend in the market.

Also, given a financial advisor’s knowledge and skills, he/she can comprehensively answer all of your financial questions. This will help you understand how to conquer the market by taking advantage of the current trends.

Takeaway

Whether you are looking for financial help or only looking to learn new insights and money management skills, or even looking for support and guidance, a financial coach can help you with that, along with critical thinking, prioritization, and decision making. Not only that, but the lessons you’ll learn with your financial coach can be helpful to your company in the future. As a business owner, your focus should be on improving your business and yourself as a whole.

About the Author

StrategyDriven Expert Contributor | Lauren CordellLauren Cordell is a writer with a passion for business and finance. She likes to write just about anything related to growing business and making money. When not busy working, Lauren spends her time reading her favorite novels.