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The Future Of Your Business Is Now

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StrategyDriven Entrepreneurship Article | The Future Of Your Business Is Now

One of the hardest things any business owner is faced with is the task of keeping their business up to date with all the latest technologies. This doesn’t mean you need to have office chairs that have in-built keyboards and fridges integrated into the armrests or anything. But it does mean you need to be abreast of what technology will help your business boom. It may be that your business isn’t interested in having the latest tablet that has all the design features a graphic artist could possibly want because you own a bakery, or an old school sweetie shop. But there is still software that will make your life easier, and your customer’s experience better.

As such, we have compiled a list of tech that will bring your company up to speed with what is on offer. We will bring your business into the 21st Century.

Accepting Payment

Cash is pretty much a thing of the past. Barely anyone carries cash anymore and certainly not Millenials. It’s all about the card these days. Everyone puts everything on cards. May be it is to do with ease, maybe they don’t see it as departing with cash in the same way handing over notes. Whatever the case, your business needs a credit card reader. In addition to this, it’s all about contactless payments too. The tap and go. The ease of it all. Something that has seen a rise in payments through people smartphones.

Slick Websites

No business can hope to succeed without a slick website. A website is the first impression people will get from your business, whatever that is, because once they hear your name that’s the first thing they’ll do. They’ll check out your website. They may even just stumble across it. As such, you need something that is going to be representative of your brand and provide them with all the information they could possibly want from you. It doesn’t matter if you are a plumber, copywriter, IT support company or into digital learning; a website is your best chance at being found and hired.

Blogging

A website is good, but without a decent SEO strategy you may not get discovered. That’s where blogging comes in. Blogging is the most effective way of improving your hopes of getting found on search engines. The best way to do this is to add links to your other blog posts as well as external sources, while always considering what keywords search engines may pick up on. Another great tactic is to link your blog to your social media pages as well, so that every time you post, your social media gets updated too. This will also improve your chances of being shared online, thus bringing in more viewers. The most epic thing that could happen on this front is for something of yours to go viral. How incredible would it be to wake up one day and see that 100,000 people ha liked a blog post that links back to your website and thus your business. Amazing.

Can You Start A Baking Business At Home?

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StrategyDriven Starting Your Business Article | start a home business

Many of us may think of baking as a relaxing and somewhat challenging past time to enjoy at the weekends. But many people have managed to turn this hobby into a real career, and they will work every day creating sweet treats and fun desserts for people all over the local area.

But how can you start a baking business from your own home? The biggest question you might have is how will you be successful without restaurant quality ovens and fridges – but you don’t need these things to start creating and selling your treats.

Today we are going to take a look at some of the ways you can create a baking business from your home and truly enjoy your career in 2021.

Learn the right skills

The first step to building a bakery business is to ensure you learn the right baking skills as well as decorating and styling. You can find many amazing tutorials online on YouTube or take a small course on SkillShare which will equip you for a successful baking venture. Once you have the right skills and experience you can set off and achieve your baking dreams.

Get creative

Creativity is the key to a successful baking business and now is the time to experiment with colours and flavours to make your creations unique from anything else out there. Add hazelnuts to your cookies, make biscoff cupcakes, and create unique cheesecakes with popular chocolate bar themes. Use your creativity to make fun pies and pastries and this will gain you a bake in your local area, and will also make people want to come to you for parties and events.

Sell at local markets

A simple way for you to sell your baking goods in your local area is to join a market and go there every week or once a month to showcase your creations. If you also have a Facebook page and a website you can advertise this with business cards and banners on your stall and once people start to taste your sweet treats and enjoy them, they will be more likely to come to you again when they have a craving.

Sell online

Selling online with My Business Venture can be a great way to build on your baking business and start to venture out into the world. You can hire delivery drivers or join a network like UberEats and have your treats delivered straight to your customers. You will get a lot more sales from this and you may even be able to fund a transition to a small store in your local town!

Offer bespoke creations

One way to gain more money from baking is to offer commissions for things such as weddings, birthdays, or other events. People can come to you and ask for coloured cupcakes or cakes and you can create something unique for them at a healthy price. This will be a great way to gain popularity in the baking field and become successful this year.

The 4 Best Ways To Save Money On Your Printing

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StrategyDriven Managing Your Business Article | The 4 Best Ways To Save Money On Your PrintingThere are a lot of ways to save money for your business but one that is often overlooked is printing. It seems like a given that your printing costs a certain amount of money that is more or less fixed. When looking to cut wasteful spending on expenses, printing is rarely considered.

Yet, there are a lot of ways to get your printing done in a much more economical way. Cutting these expenses down will go a long way toward keeping your company in the black. In this article, we will go over several ways to save money on your printing needs.

1 – Enterprise printing

Having specialized printers for your company can be quite expensive. They are expensive to buy and to maintain. For instance, if you have printing needs for perforated paper then it can be quite costly to buy the printer, the paper and have people specially trained to use them.

Instead, outsource your printing to a specialist enterprise printer. These companies have a full range of printers and paper so they can handle whatever your orders are. Their staff are properly trained and they keep the printers fully maintained at all times.

You will never have any printing downtime and you won’t be paying for printer repairs when they inevitably break down.

2 – Go monochrome

Colored ink is very costly. When you print papers that have colors that are not necessary to the document it costs far more money than you should be spending on ink. For instance, if the paper has headers in another color or there are logos on the document that will be copied.

These are items that have nothing to do with the purpose of the document and can be eliminated. Use a monochrome, or black and white printer, and it will save you money since black ink costs far more than colored.

3 – Go paperless

While no business can go 100% paperless, there are a lot of things that don’t need to be printed. If you go paperless then you are stripping down your printing needs to the bare essentials.

For instance, many documents can be scanned and then shared via the cloud. Even documents that need to be signed can be done electronically so there is no point in which they need to have a physical copy made.

One issue is that to be 100% paperless would require every employee to have a smartphone or tablet to be able to properly share documents at any time. However, there will still be some printing that needs to be done so you can just pay for those few documents.

4 – Use tracking software

One way to save on printing is to know how much you are doing. Install some tracking software that will register every print job from type of paper to how much ink is used. This way you can analyse the data at the end of the month and see where there are opportunities to save money.

Losing Sight of These Three Things Will Tank Your Business

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StrategyDriven Managing Your Business Article | Losing Sight of These Three Things Will Tank Your BusinessIt is not just about sales. Take a good look around the company. Have you noticed that sales is not the only department? It isn’t even the biggest department. Truth be told, it isn’t where your biggest brains work. You don’t need an MBA to be a great salesperson. Too much education can actually be a liability in the sales department. Some of your best salespeople are the ones who partied too late, drank too much, and slept it off in their car. They stopped by the apartment just long enough to take a shower, change clothes, grab a burrito, and show up late for work. It isn’t glamorous. But that’s the stuff of sales.

Don’t worry about those guys. They’re going to get the job done because that’s what they do, with or without a hangover. Believe it or not, your company probably has bigger concerns than the miscreants on your sales team. It is often the case that great sales hide big problems in your organization. You can’t just look at how sales is doing to gage the health of your company. If you take your eyes off the following, you won’t have a company for very long:

Expenses

In the hierarchy of budgetary items, the telecom portion of the budget has moved from number 10 to number five. This is why telecom expense management is so important. According to the experts,

“…telecommunications spending is expected to grow even more in the coming years. TEM cannot stem the tide; however, it can help manage the costs, which can lead to controllable growth within the budget.”

It is a mistake to equate cutting costs with cutting services. You are going to have to use prodigious amounts of telecommunications. That is not going to change. But within that usage and the way your services are structured, you can find dozens of inefficiencies that are costing thousands of dollars that you don’t have to spend.

It is not just about telecom. The same is true for your power usage. Your impact on the grid is a reality that can be reduced with the right plan. You do not have to stop using electricity to power your lights. But you could build your offices and factories in such a way that they take in more natural light. Your small to medium-sized enterprise is most certainly has wasteful expenses. Keeping them under control is just as important as a good quarter of sales.

Logistics

If you are not careful, you can lose all your gains in sales to logistics. There is nothing more frustrating to a sales person than to win a new client only to lose them over the inefficiencies of another part of the company. Courier mistakes can cost you clients. The longer it takes your company to ship out an order, the longer a client has to change their mind. That happens a lot with those clients that were on the fence in the first place.

Clients will not be happy doing business with you a second time if they feel like they were taken for a ride with regard to shipping and handling fees. You have to compete with Amazon, a logistics company. They are so good at it, Amazon is delivering packages for their competitors. That is what your customers are comparing you to. Don’t make the mistake of taking logistics for granted because if you do, you will find yourself in a hole that even sales can’t get you out of.

Social Media

You don’t have the luxury of hating Facebook and Twitter. As a businessperson, you have to learn to love social media. And if you can’t quite bring yourself to do that, you at least need to learn to master it. Like it or not, your clients are on social media, and they are making decisions about whether or not to do business with you. If you are not the one telling your story to the world, others will step in and do it for you. No sales team can turn the tide of a story that has turned against you.

By all means, keep an eye on sales. But don’t blink with regard to expenses, logistics, and social media.

How to Manage International Expansion

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StrategyDriven Managing Your Business Article | How to Manage International ExpansionOverseas expansion represents a hugely valuable opportunity for any business, regardless of what industry they are in. Managing international expansion is a very exciting job prospect that also comes with a great deal of responsibility. This article has been created to help you understand how you can easily and effectively manage your business’ international expansion.

Create a Clearly Defined Timeline

The first step to successfully managing international expansion is to create a clearly defined timeline. With so much to consider and different factors to think about, a clearly defined timeline is key. You should outline everything that needs to be done and who is responsible for which jobs.

In your international expansion timeline, you should try to add in as many short-term goals as possible. Try to make these goals as clear and quantitively accessible as possible. Doing this will mean that you are able to measure goals as you go, which will allow you to evaluate progress and restructure if necessary.

Use Translation Management Software

Smartling describes how translation management software is key to successful international market expansion. When you are looking to expand to international markets, it is very likely that you are going to be operating in languages and cultures that and are outside of your own. If this is the case, you should be using translation management and localization software to ensure you are able to effectively communicate with your new target audience.

Outline All Rules and Regulations

When you are expanding into new markets you will likely have to consider a number of rules and regulations including, employment laws, taxation and product restrictions. Before you begin any active stage of expanding your business into a new market you need to outline all rules and regulations that might apply. Sorting these considerations out early will help you to ensure that you are not risking the future of your business by not complying with restrictions.

Use Cloud Computing and Communication Software

When you are managing an international expansion it is likely that you will work with a range of different people, possibly in a number of different countries. You should utilize the right software to ensure that the quality of communications is not limited by geographical locations.

You should use cloud computing solutions so that everybody who is working on the project is able to access all the necessary information, no matter where they are. You should also upload all relevant planning information, like your timeline and contact details of everyone involved in the project.

Using communication software can be a vital step for managers looking to maintain a high quality of communication. Communications software as the platform can facilitate a range of different types of communication, from direct message to group video meetings.

Project management software is another useful resource that managers might choose to utilize during your expansion process. Project management software can help you to stay on top and up to date with any progress that is being made in real-time, reducing the chances of unexpected delays.