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COVID-19 Has Revealed What We Need More of in Business: The Female Brain

StrategyDriven Diversity and Inclusion Article | COVID-19 Has Revealed What We Need More of in Business: The Female BrainThe coronavirus crisis is a wake-up call. It’s waking us up to what we need to pay attention to in order to live sustainable, healthy lives on this planet. It’s waking us up to the global leadership and cooperation that’s required to ensure our human survival. And it’s highlighting how the female brain is highly adapted to the actions that are needed — right now.

Across the globe, we’re witnessing shining examples of women leading nations through this crisis (here’s to you, Germany and New Zealand) and instances of the worst kind of dominant male behavior here in the USA.

Women, men, and the balance of power

In each of these cases, women have expressed their power differently than men. But why? Differences in neural connectivity and hormones combine to shape male and female power behaviors. Modern brain scanning reveals that neural connectivity in a female brain activates broadly across the left and right hemispheres as the brain analyzes the many facets of a problem. In contrast, male brain connectivity runs with equal intensity from front to back, focused inside of each hemisphere, but with little connection between the two sides of the brain, giving men a singular focus.

Neurochemically, women’s brains and bodies contain far greater quantities of oxytocin, the bonding hormone. For men, the quantities of testosterone are far higher. Under stress, men’s testosterone levels go up, and oxytocin goes down. In women, it’s the opposite; the stress response increases oxytocin.

Because of these combinations, women and men tend to have different takes on the world. Put simply: women create solutions; men fix problems. Women, by nature, are more inclined to connect, collaborate, and communicate. Men with higher testosterone tend to care more about their place in the pecking order.

To be clear, none of these responses are fully married to either sex. How we respond and react are unique to us, with our life experiences shaping these basic biological underpinnings. But we all know that women and men generally have very different ways of living in the world, based on millions of years of evolution. And, as we are experiencing with COVID-19, you cannot argue with Mother Nature.

Right now, a broad, collaborative, and connected perspective—one that sees the whole and isn’t about competition, ego, and turf wars — is exactly what’s required.

Our ‘new normal’ requires female ways of leading

Research shows that many pre-COVID-19 corporate cultures favored male-oriented brains, having been largely created by certain kinds of men for similar kinds of men. But in this new world of working remotely, female ways of leading are creating the space for neural diversity to speak up and find its voice.

Women who were often silent in big office meetings are speaking up online. So are the less-alpha men, along with introverts. Power and status symbols have been stripped away. Working from home is a great leveler and liberator, and it’s allowed female leadership to access the best of all the brains in the business.

COVID-19 has caused us to hit the pause button. To stop and think. Just like the impact of women coming into the workforce after World War II, we are experiencing the positive effects of a different kind of leadership at work. These coronavirus days are allowing female power to shine. There will be no going back, and the world will be better for it.


About the Author

StrategyDriven Expert Contributor | Kate LanzKate Lanz is the founder and CEO of Mindbridge, a UK-based global leadership company specializing in the power of modern neuroscience and releasing latent brain potential. She is the author of All the Brains in the Business: The Engendered Brain in the 21st Century Organisation. Learn more at mindbridge.co.uk.

Diversity and Inclusion – Return on Investment, part 3: Employee Productivity Enhancement

Unseen millions are lost by companies every year; the result of employees withholding the full commitment of their physical, intellectual, and emotional contributions. Surveys conducted by the Gallup Organization identified an 18 percent difference in productivity between the best and worst performing companies.1 Yet, as we shall explain, even the best performing companies have room for improvement.


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Diversity and Inclusion – Return on Investment, part 1: Employee Turnover Reduction

The cost of employee turnover is staggering and yet goes largely unrecognized. There is no financial statement line item, no general ledger entry, and no budget explicitly set aside for this expense that can cost an evenly modestly sized company well over a million dollars each year. And a significant portion of voluntary attrition is directly related to the abusive work environment many employees indicate exists within the marketplace today. Thus, improvements in workplace civility can directly improve the organization’s bottom line.


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Tear Down This Wall: 4 Ways to Fix Business and Tech’s ‘Women Problem’

StrategyDriven Diversity and Inclusion ArticleInformation technology (tech) is at the epicenter of the world’s economy. Apple, Microsoft, and Google are the foremost companies in the world. But women in tech, as in other industries, face obstacles from entry-level positions to the C-suite.

If industry truly wishes to fix this, it must stop retreating into seemingly noble expressions of sentiment, and instead evaluate and adopt specific procedures and programs. That is particularly true of tech, exhibit “A” in the corporate failure to hire and promote women. Re-allocating burdens, from women who aspire to the companies and industries that would employ them, and adoption by those companies of specific programs, is what my book is all about.

Women can lean in, education can push STEM, states may enact wage gap and family leave legislation. But those developments mask the more fundamental issue. From startups to the largest firms, firms themselves actually hire and promote females. In contrast, many of these companies have gender aversion baked into their DNA. Tech, for example, has been unable to support women at any level. A mere 5 percent of Tech’s senior executives are women. Branches of the industry, such as video gaming, are overtly misogynist in governance, in culture, and in product content.

Can tech and other industries redeem themselves? Here are four steps companies could take:

Change the mindset, reallocate the burdens. Bookshelves are overloaded with advice books for women who aspire in business. Get a mentor, network, don’t be a “bully broad,” be strategic, lean in, lower your voice, don’t be a “queen bee,” dress conservatively, and so on. Now is high time to look at the other side of the equation, what responsibilities companies and industries bear and what sorts of measures they should be considering. The onus shouldn’t be solely upon women anymore.

Adopt specific programs and procedures. Professional advice books emphasize that women should obtain mentors. Women have, and it has not moved the needle at all. Women in business complain, “I have been mentored to death and I am still in same position I was 7 years ago.” Recently, emphasis in Australia has shifted to corporations themselves and to mentoring plus sponsorship. It has moved the needle – significantly. Ideas include comply or explain requirements (“if not, why not?”), certificate programs, pledge regimes, quota laws (Norway, Spain, Italy, France, Germany but probably not for the United States), mandatory disclosure, voluntary disclosure, structured search (Rooney Rule) adoptions, and more.

Cast a wide net. Compared to other countries around the globe, the U.S.’s progress on gender diversity issues has slipped below the global median. Governments, stock exchanges, and industry groups in Australia, Malaysia, Hong Kong, and New Zealand, for example, are very active on gender diversity issues. Surprisingly, promotion of women in business and in governance is hot-button issue of in the Peoples’ Republic of China (not in Japan, however: fewer than one percent of corporate directors are female). On the Atlantic side, proposals and programs proliferate in the countries of the European Union and with the EU itself.

Look to the future: pay attention to the pool problem. We now appreciate that executives must balance maximization of shareholder value with sustainability. Long-term sustainability requires gender diversity. The pool problem speaks to that issue. The pool consists of the women from among whom boards and executives will choose senior managers — not now, not next year, but 10 years, 12 years, or 15 years in the future. Compared with today’s meager pool, the future pool will be markedly inferior, unless companies put in place steps to deal with the deficiency. One vital strategy is to ease the off ramps and ease the on ramps for women as they find it necessary to step aside from their careers, temporarily, often because of childbirth and child rearing issues. Dial up, dial down, alumnae, and welcome back programs, among other things, can ease those on and off ramps. Companies must think about these type of measures.

When it comes to promoting women to leadership roles or positioning them for executive roles in the future, tech is the most backward of major industries. Even lower down the ranks, the number of women tech companies employ has declined – from 37 percent in 1995 to 24 percent in 2016 — and is predicted to decrease further in coming years.

Neither does the future appear as hopeful as we have wished. Yet there are steps and programs that might brighten that future significantly.


About the Author

StrategyDriven Expert ContributorDouglas M. Branson is the W. Edward Sell Chair at the University of Pittsburgh. He has been a visiting professor at Cornell University, the Universities of Washington and Hong Kong, and Melbourne University, among others. He was a State Department–sponsored corporate governance consultant to New Zealand, Indonesia, Ukraine, Slovakia, Serbia, and Bulgaria. He is the author of 23 books on gender and corporate governance. His new book is The Future of Tech Is Female: How to Achieve Gender Diversity (NYU Press, July 2018).

5 Strategies, Tactics and Traits to Support Diversity in the Modern Workplace

StrategyDriven Diversity and Inclusion Article
 
Whether it’s embracing differing cultural backgrounds or bringing in workers from abroad, modern businesses are becoming more diverse than ever in terms of talent.

However, bear in mind that today’s companies aren’t adopting a sort of “melting pot” mentality “just because.” In fact, there’s a strong argument to be made that embracing more diverse backgrounds is a net positive for modern businesses.

Think about it. Beyond data that supports that more diverse companies reap higher profits, casting a wider net in terms of backgrounds and culture means dipping into a deeper pool of talent. In other words, hiring the absolute best people possible to meet your business’ needs.

Also consider the need to expand into new markets and connect with other cultures from a business standpoint. The more diverse your team, the easier it is to tap into those markets.

And if nothing else, diversity can ultimately lead to a more connected, open-minded workplace. Fresh ideas and perspective can be powerful motivators, if nothing else.

That said, it takes a thoughtful leader with strong attention to detail to ensure a positive, diverse work environment that products results. Below we’ve broken down a list of strategies and traits necessary to make sure that your team thrives while also supporting workplace diversity.

Conduct Individual Check-In’s

Perhaps one of the most important aspects of creating a stronger team is taking the time to understand your workers on an individual level. This is especially true of workers who are coming from abroad.

According to Gallup’s most recent State of the American Workplace, many employees feel like their concerns, strengths and needs completely go over the heads of higher-ups. On the flip side, having stake in your workers’ personal lives alongside their professional ones ultimately makes you more approachable in the long-run.

In other words, take the time to have one-on-ones to understand the motivations of your employees. Perhaps they could only climb the career ladder in a new country. Maybe they regularly send remittance payments to family back home and therefore have a huge stake in their jobs. Either way, regularly one-on-ones create that ever-so-important bond in the office.

Collect Frequent Anonymous Feedback

Consider that not all workers will be so forthcoming in one-on-one meetings, particularly those who might be nervous about concerns over discrimination or bullying.

To address such concerns, collecting anonymous feedback is a must-do for any office. Providing multiple avenues for feedback gives you a more comprehensive view of your teams’ strengths and weaknesses, while also holding workers accountable.

Whether through anonymous email surveys, engagement surveys (think: a employee net promoter score) or a digital suggestion box, you’d be surprised at what you can by asking the right questions. Feedback received from workers serves as valuable insight as you strive to continuously improve your company’s working environment.

Encourage Group Collaboration

Allowing employees to frequently work in groups, whether through an open office setting or on their own terms, is a smart move. This does double duty of helping people from different backgrounds assimilate while also driving home a “team” mentality. Rather than allow departments to become siloed, collaboration can be the catalyst your company needs for fresh ideas.

Be Aware of Bias

The epidemic of unconscious bias in the workplace is a serious issue that is overlooked simply by nature. In short, people don’t realize that they might have biases against someone’s background until it becomes an outright problem. This not only opens companies up to legal trouble, but could ultimately lead to improper treatment of workers which is unacceptable.

Acknowledging bias is a must-do, and anyone found to display bias should be held accountable. A company culture of empathy and open-mindedness is a good starting point, yet also think about biases that occur during hiring such as disregarding someone for their background or perceived lack of experience.

Rethink Your Onboarding Process

A huge factor in making any team member feel welcome and comfortable is how you onboard them. There is no “right” way to onboard employees, but there are ways to ease people into your company without overwhelming them, all the while celebrating their diversity. For example:

  • Introduce your new hires to current team members in “waves,” ideally allowing them to mentor or be shadowed by someone who they can form a working relationship with
  • Convey your company culture of acceptance from the word “go”
  • Make their success a priority, with frequent check-in’s as per usual in addition to giving them multiple points of contact for questions and concerns

While the concept of diversity in the workplace is nothing new, many companies struggle when it comes to adapting to new backgrounds, cultures and experiences. By emphasizing these tactics and traits, you can manage your team with more peace of mind while also embracing diversity.