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The Big Picture of Business – Visioning Scope: Applying Vision Toward Your Organization’s Progress

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Visioning is the process where good ideas become something more. It is a catalyst toward long-term evaluation, planning and implementation. It is a vantage point by which forward-thinking organizations ask: What will we look like in the future? What do we want to become? How will we evolve? Vision is a realistic picture of what is possible.

7 Steps Toward Strategic Vision

  1. Analyze the company’s environment, resources and capabilities. Determine where the Big Picture existed before, if it did at all. Crystallize the core business in terms of viabilities to move successfully forward to some discernible point.
  2. Clarify management values. Usually, management has not yet articulated their own individual values, let alone those of the organization. This process helps to define and develop value systems to create success.
  3. Develop a mission statement. It is the last thing that you write, not an end in itself. In reality, the Mission Statement is rewritten several times, as the planning process ensues. The last draft of the statement will be an executive summary of collective ideas and works of the Visioning team.
  4. Identify strategic objectives and goals. I ask clients to do so without using the words: ‘technology,’ ‘sales,’ and ‘solutions.’ Businesses fail to grow because they get stuck in buzz words and trite phrases that they hear from others. Technology is a tool, which feeds into tactics. Sales is a tactic, one of dozens of tactics which an organization must pursue. Tactics feed into objectives, which feed into goals, which feed into strategy, which feeds into Vision.
  5. Generate select strategic options. There are many ways to succeed, and your game plan should have at least five viable options. When the Visioning program matures and gets to its second generation, you’ll find that winning formulas stem from a hybrid of the original strategic options. Creative thinking moves the company into the future, not rehashes of the earliest ideas.
  6. Develop the vision statement. It will be action-oriented and speaks from the facts, as well as from the passion of company leaders. It will include a series of convictions why your organization will work smarter, be its best, stand for important things and be accountable.
  7. Measure and review the progress. By benchmarking activities and accomplishments against planned objectives, then the company has a barometer of its previous phase and an indicator of its next phase.

7 Biggest Visioning Challenges

  1. Settle the organization’s short-term problems. Otherwise, they will fester and grow. Many organizations fail because they deny the existence of problems, proceed to place blame elsewhere or hope against hope that things will miraculously get better. Unsolved problems turn into larger roadblocks to growth.
  2. Never let the vision lapse. Keep the vision grounded in reality through benchmarked measurements. Keep the communication open, and the people will keep the enthusiasm alive. Renew the vision every five years with a formal process, thus including newer employees, the latest in business strategies and, thus, the advantage over emerging competitors.
  3. Effective visions are lived in details, not in broad strokes. If the mission evolves from the process, then so do the goals and objectives reformulate by changing tactics. The smallest tactics and creative new ways of performing them tend to blossom into grand new visions.
  4. Be sure that all sectors of the organization participate. The Big Picture cannot be top-down, nor can the embracing of corporate culture be only from the bottom-up. The Visioning committee should represent all strata of the firm.
  5. Periodically, test and review the process. Understanding why the organization ticks, rather than just what it produces, makes the really big gains possible. Success is a track record of periodic reflections.
  6. Never stop planning for the next phase. The review and benchmarking phases of one process constitute the pre-work and research for the next. From careful study (not whims or gut instincts) stem true strategic planning.
  7. Change is inevitable and 90 percent positive. Individuals and organizations change at the rate of 71 percent per year. The secret is in benefiting from change, rather than becoming a victim of it.

Your company’s future relies on your people sharing this vision. Determine if your team understands your vision, if they can see the possibilities, if they know how they fit into the picture and if they are motivated toward action.

About the Author

Hank MoorePower Stars to Light the Business Flame, by Hank Moore, encompasses a full-scope business perspective, invaluable for the corporate and small business markets. It is a compendium book, containing quotes and extrapolations into business culture, arranged in 76 business categories.

Hank’s latest book functions as a ‘PDR of business,’ a view of Big Picture strategies, methodologies and recommendations. This is a creative way of re-treading old knowledge to enable executives to master change rather than feel as they’re victims of it.

Power Stars to Light the Business Flame is now out in all three e-book formats: iTunes, Kindle, and Nook.

Present for Success

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StrategyDriven Practices for Professionals ArticleDoes this sound familiar? You have a big presentation and you practice reading your notes for several days. You work on the perfect PowerPoint slides and polish your content, but on the big day it feels like your presentation falls flat. What happened?

If public speaking makes you uncomfortable or gives you anxiety, you’re not alone: public speaking is one of the most common fears in the United States. Unfortunately, that anxiety can interfere with your delivery. It doesn’t matter how strong the content of your presentation is, if you’re unable to speak in a clear, confident manner, your message will suffer. In fact, recent research has shown that how you say something actually matters twice as much as what you say!

Learning to speak with confidence and master the art of public speaking is crucial to professional success. Whether it’s giving a sales presentation, pitching an idea to a committee, or presenting your ideas to a prospect or client, the ability to speak in a clear, engaging and confident manner is a crucial part of advancing your career. In today’s business world it is imperative that we polish our tone, engage the audience and deliver a dynamic presentation; even if it is just to one person.

Ready to take your public speaking skills to the next level? Take a look at these five tips to improve your speaking and presentation skills:

  1. Always keep water on hand when you speak. I am always surprised to see people stand at a podium or deliver a speech of greater than fifteen minutes and not have an accompanying glass or bottle of water. Speaking for a prolonged period can dehydrate your vocal cords, and dry mouth caused by nerves can make the situation worse. Staying well hydrated will help keep your voice strong and clear. In addition, taking a sip of water can be a great way to take a moment to compose yourself and collect your thoughts during your presentation.
  2. Don’t forget to breathe! Closing your eyes and taking a few deep breaths before you present is remarkably effective for helping you to calm down and focus on the task at hand. Take a moment and breathe in through your nose and out from your mouth several times before taking the stage or podium. Taking deep breaths from your abdomen as you speak helps you retain this calm, and also gives power to your voice.
  3. Before you begin, take two minutes to do some vocal warm-up exercises. They’ll help to relax you and make your speech more fluid. This is even more important if you are giving a morning presentation and have not yet conversed with colleagues; you literally need to “warm-up” your voice! Lip flutters and humming are two simple and effective ways to warm up, and sliding your voice from its highest to lowest speaking pitch can prepare your vocal cords to use the range you need for a dynamic, engaging speaking voice.
  4. Improve your clarity. When people get nervous they tend to rush the delivery of their message, which subsequently causes mumbling. When people swallow their words or mumble, the importance of the message can be lost. Focus on saying each sound, especially at the ends of words.
  5. Practice! If you’re completely confident in the content of your presentation beforehand, you’ll be much more relaxed, and free to focus on the quality of your speech and your presentation style. Once you’re confident in what you are going to say, put in some additional practice time focusing on your performance style. If you incorporate clear speech and a dynamic voice into your practice, it will come much more naturally on the big day.

Polishing your public speaking skills will help you to gain confidence and increase your professional credibility. Take the time to focus on your speaking style, and make sure your presentation is doing your message justice. Remember: It’s not just what you say, it’s how you say it!

About the Author

Jayne LatzJayne Latz is an expert in communication and CEO of Corporate Speech Solutions, LLC. She has worked as a speech trainer, coach, professional speaker, and has co-authored two books titled, Talking Business: A Guide to Professional Communication and Talking Business: When English is Your Second Language. She was recently featured in The Wall Street Journal and on The TODAY Show.

If you are interested in learning more ways to improve your business communication skills, contact Jayne at [email protected] or visit www.corporatespeechsolutions.com.

Women Are Today’s Brand Champions

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Women have been long known to be holding the purse strings when it comes to the majority of household purchases. According to Monique Nadeau, President and CEO of Hope Street Group, “Women overwhelmingly hold the consumer purchasing power in our country, whether we’re talking about individuals or households. Their understanding of the market allows them to start businesses with a high degree of insight about both their potential customers and competitors.”

Then, you might wonder why so many companies are getting it so wrong when it comes to how they market to them. They are so far off base that one recent article noted that 91% of women believe that advertisers simply “don’t understand” when it comes to the female consumer.

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About the Author

Michelle PattersonVisionary and lauded business accelerator Michelle Patterson is President of the Global Women Foundation and The California Women’s Conference – the largest women’s symposium in North America that has featured esteemed First Ladies, A-List Hollywood celebrities, and high caliber business influencers. Michelle is also the CEO of Women Network LLC, an online digital media platform dedicated to giving women a voice and a platform to share their message. Michelle may be reached at WomenNetwork.com.

Lead Like it Matters… Because it Does, part 1 of 4

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Lead Like it Matters… Because it DoesWe asked Roxi Hewertson about the 8 overarching leadership insights that kick off her new book Lead Like it Matters…Because it Does hitting the stores in just a few weeks. She agreed to share them with us as a four-part series.

Insight #1: Knowing is the easy part. Doing is the hard part.

Some of the best-intended and least effective leaders I have known regularly read lots of books and even more articles on leadership. They often know the buzz words and the jargon, the latest trend in strategic planning, and the best way to build a new organizational chart.

Retaining this plethora of information in your brain is one thing. Integrating what you learn into your behaviors and actions and making it real for you and those you lead is a much bigger challenge. Why? Because changing our behaviors is one of the most difficult feats known to humankind. There will be days you might think it would be easier to jump across the Grand Canyon! Unlike jumping the Grand Canyon, changing behaviors is possible.

To do anything new or difficult, you must be truly motivated, and you must know exactly what you want to change. You need to identify what success looks like for you – not someone else’s definition, but your definition. You also need to develop an ongoing focus, along with built-in reliable sources of feedback about your progress.

Once you combine knowing and doing, you are well on your way. Don’t give up on something that matters to you. You can expect to slip and fall. You will screw up. I don’t know anyone who rode a bike perfectly the first time. It’s also important to celebrate your progress, because each step, no matter how small, gets you closer to your goal.

Insight #2: Leading people is messy!

People are, and will always be, unpredictable. Each person is unique, and that means leading people is complex, fun, interesting, frustrating, and yes, messy.

Life happens, and it’s full of triumphs and tragedies, any of which can happen to any of us at any time. We can’t predict surprises! Leaders have to be ready for just about anything and everything.

Like it or not, every person brings their emotions to work. People are 24-hour thinking-feeling creatures. They can and often do behave differently from our preconceived perceptions and/or assumptions about them. Our values drive our decisions, which generates emotions that often show up in our behaviors. It’s a knee bone connected to thigh bone kind of thing!

Emotions are contagious; we catch flyby emotions more quickly than we catch a cold. The idea that we can keep emotions out of the workplace is a lot of bunk.

Besides, we want people to feel when it suits us, right? We want them to be loyal, grateful, ethical, engaged, and kind to the people they work with and for. It’s just the inconvenient feelings that we would like people to leave at the door. It doesn’t work that way. We all bring our 24-hour, lifelong selves into work, like it or not.

Leading is one of the most rewarding jobs anyone can have, if and only if leading is joyful for you. If you find that most of the time, you dread the messiness of leading people, stop doing it. Go out there and do something that you really enjoy. Don’t try to lead people unless you have a passion for doing so. You’ll make yourself sick and everyone else at work and home miserable. The human and business costs are far too high, and really – it’s just not worth it.

About the Author

Roxi HewertsonLeadership authority Roxana (Roxi) Hewertson is a no-nonsense business veteran revered for her nuts-and-bolts, tell-it-like-it-is approach and practical, out-of-the-box insights that help both emerging and expert managers, executives and owners boost quantifiable job performance in various mission critical facets of business. Through AskRoxi.com, Roxi — “the Dear Abby of Leadership” — imparts invaluable free advice to managers and leaders at all levels, from the bullpen to the boardroom, to help them solve problems, become more effective and realize a higher measure of business and career success.

The StrategyDriven website was created to provide members of our community with insights to the actions that help create the shared vision, focus, and commitment needed to improve organizational alignment and accountability for the achievement of superior results. We look forward to answering your strategic planning and tactical business execution questions. Please email your questions to [email protected].

The Advisor’s Corner – How Do I Build Ownership?

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How Do I Build Ownership?Question:

How do I build ownership of the team with the team so I don’t dominate as the leader?

StrategyDriven Response: (by Roxi Hewertson, StrategyDriven Principal Contributor)

It’s really good that you have the self-awareness to even ask this question. Too many leaders simply plunge into ‘task’ mode without even considering the dynamics of their teams or how to get them most from team members.

When you decide to put a team together, you need to have a reason. Explicitly identify WHY the team exists in the first place and why each individual is important to success. Make sure that everyone is connected to that shared purpose.

Then, make the time to create your team’s Ground Rules, or Rules of Engagement. This is one of the most ignored and yet one of the most important things you MUST do so that all the members know, not assume, what behaviors and actions are acceptable and not acceptable within the group. For instance, do the members care about starting and ending on time, silencing technology, making it an acceptable norm to pass in a ‘round-robin’? Of course, your team members must hold themselves and each other (including you) accountable to those Ground Rules or they will become meaningless.

Here are a few more things you can do as the leader:

  • Don’t speak first unless you have to. Rotate facilitation and/or process observer roles.
  • Ask more than you tell.
  • Develop your mission, vision and values with the team and for the team.
  • Be clear how decisions – each and every one – will be made. This will often vary based on the topic and the decision. It’s critical to be clear about who the decision maker is and how the decision will be determined and when it needs to happen.
  • Prepare – make the effort to ‘design’ the agenda and plan your meetings and gatherings so that everyone’s time is well spent. Check in regularly to find out whether improvements or changes are needed.
  • Always have an agenda and always send it out ahead of time – with input from the team about priorities and topics if at all possible. Make sure that info sharing is no more than 20 percent of the agenda and that most of the time is about discussion and/or decisions. This includes when you are building the team with various activities to assist members to know, trust, and work well with one another.

There is a great deal to learn about building high functioning teams. This is just a start – and it will get you a long way.

About the Author

Roxi HewertsonLeadership authority Roxana (Roxi) Hewertson is a no-nonsense business veteran revered for her nuts-and-bolts, tell-it-like-it-is approach and practical, out-of-the-box insights that help both emerging and expert managers, executives and owners boost quantifiable job performance in various mission critical facets of business. Through AskRoxi.com, Roxi — “the Dear Abby of Leadership” — imparts invaluable free advice to managers and leaders at all levels, from the bullpen to the boardroom, to help them solve problems, become more effective and realize a higher measure of business and career success.

The StrategyDriven website was created to provide members of our community with insights to the actions that help create the shared vision, focus, and commitment needed to improve organizational alignment and accountability for the achievement of superior results. We look forward to answering your strategic planning and tactical business execution questions. Please email your questions to [email protected].