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Services Your Business Should Be Using

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StrategyDriven Managing Your Business Article |Business Services|Services Your Business Should Be UsingRunning a business isn’t easy. Especially during times like these. Right now, companies are doing everything they can to stay afloat and keep their head above the water. Of course, when we first start out in business, we tend to run everything ourselves. We bear the bulk of the weight of business operations on our own shoulders and take care of operations independently. But as time goes on, chances are, you’ll find that you need a little help to keep expanding and advancing and to provide the best products, services and customer support as possible. Generally, this means taking on part time or full time employed staff. Of course, this isn’t where things end though. The vast majority of businesses need a little extra help from third party or outsourced services that can make all the difference to their operations. The perks of these services is that you don’t necessarily have to create an in-house team, which means more financial commitment and responsibility. Instead, you can often just use these independent parties as and when you need them. Here are just a few that you might want to take into consideration!

Consulting Services

No matter what industry you are operating in and no matter what products or services you’re selling, chances are, you can benefit from consulting services operating in your area of expertise. You can find business expansion consultants, financial consultants, a CARF Consultant, customer experience consultants, market research consultants and all other sorts of consultants. Make sure to use their services. They can give you the insight you need to make sure that your business is always running as it should be. This can also give you confidence in your actions too!

Property Maintenance

First, let’s focus on maintaining your commercial premises. Whether you run a traditional brick and mortar store or an office space, you’re going to have to invest in maintaining this space on a regular basis. Why? Well, if you rent the space, you don’t want it to become run down, as you can lose your deposit when you eventually decide to move out of it. If you own the space, you want to maintain its value. On top of this, you need to make sure that the space is clean, safe and pleasant fro your staff to spend time in. This can improve happiness levels, ensure that you are running everything in a compliant manner and maximise productivity. This is where a property management company can come in pretty handy. These individuals tend to cover every area of your business’ operations, ensuring everything runs as smoothly as possible.

Property maintenance companies can often provide cleaners to ensure that your business is clean. They can provide removal services if any animals die on the property’s land. They can grit your carparks in the winter. They can provide electrical maintenance, plumbing maintenance and other professionals who can generally ensure that everything is running as it should be. Make sure to browse a variety of options in your local area and to select the one with the most positive reviews and recommendations.

PAC Testing

Another extremely important service you need to be using is PAC testing services. Nowadays, it’s highly likely that a significant proportion of your staff are using technology and gadgets to get on with their work. The most popular tend to include computers, laptops, tablets and smartphones. When these are used as part of their day to day work, it becomes of the utmost importance that you have all of this equipment and these electrics tested regularly. This will make sure that they aren’t a risk to your staff and that nobody becomes hurt as a result of their use. The best way to do this is generally through a PAC test, which will ensure that everything is safe and ready to use. These tests should be carried out regularly by qualified testers.

IT Services

IT support is one of the most important services your business needs to make use of nowadays. Why? Well, as we briefly highlighted above, the vast majority of businesses nowadays are online. They have websites online. They take sales online. They process orders online. They communicate with customers online. Plus, business operations such as emailing, video calls and other internal communications take place online too. The problem? Cybercriminals are aware of this and are seeing many small businesses as easy targets for infiltration. Sure, major companies may have more money or data to lose. But they also have some of the best cybersecurity in the world. Smaller businesses or often not so well set up to defend themselves against attack, so cybercriminals tend to have more success with them. You need to make sure that you avoid data breaches to maintain your reputation and to comply with data compliance laws. You also need to avoid infiltration wherever possible to maintain operations and maximise productivity. This is where IT services come in. The vaedt majority of businesses use IT services to help maintain their tech and keep everything up and running in the safest and most effective way possible. Having an IT company at hand can also ensure that if your team ever have any problems with their software or hardware, they can simply get in touch with the IT services you’ve signed up for and get all the advice they need to resolve their problems and to get back to work. when they experience any issues and the IT company can quickly resolve them, getting employees back to work and productive as quickly as possible. IT services can also provide protection against hackers, helping your business to avoid security breaches.

These are just a few suggestions that can make all the difference when it comes to running your business. Each of the above services can really help your business to tick over smoothly safely and in a compliant and profitable way. Invest in them to benefit from them sooner rather than later!

6 Ways You Can Market Yourself Effectively

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StrategyDriven Practices for Professionals Article |Market Yourself|6 Ways You Can Market Yourself EffectivelyA lot of marketing advice discusses ideas based on your business including how to maximize sales or get the most out of your employees. This advice is crucial, of course, especially for entrepreneurs who are always looking for more out of their professional endeavors. However, this big picture is not always where you should direct your focus. As much as improving your company is important, you’ve got to remember how essential marketing yourself is, too.

Marketing yourself will vastly improve your chances of finding the best business opportunities, which will help you grow your company in ways that everyday marketing can never live up to. If this sounds appealing, but you aren’t sure where to start, consider these ideas.

Know Your Worth

Finding your self-worth is one of the most challenging things, no matter how confident or successful you are. But, you will not be able to market yourself effectively if you do not understand what you can offer people in a professional and personal setting.

This is the first step you need to take when looking at ways to market yourself. If you know what you can offer by understanding what you are best at, you will be able to set yourself apart from others. Through this, you can push yourself ahead of the competition and make you the most appealing individual around.

Get to Know People

Networking is always a vital element of business success, and this is why getting to know people is more beneficial than you might believe. The problem here is that some people are not as outgoing as others, which could affect your chances of meeting the right people.

So what can you do? Swallowing any nervousness and acting as you belong in any scenario is useful, but it can be exhausting to keep up. Besides this, look for influential people who are similar to you, as this can make you feel more comfortable in their company.

Remember the Details

Marketing yourself is not always about how you speak or feel about yourself. You also need to consider the details. These details can apply to anything physical, whether your attire or holographic business cards rather than traditional but ultimately drab alternatives.

As you want to stand out in any situation, especially in competitive industries, these details could be the difference between winning promotions, new jobs, or increasing your influence. They will prove that you can match your substance with some style, and although you need substance over everything else, it’s always worth trying to impress others, as long as you don’t try too hard.

Trust Your Knowledge

Imposter syndrome can affect anybody. It’s easy to feel like you don’t belong and that you’ll be found out one day. But, you need to understand that you are much more capable than you give yourself credit for, and you can use this understanding to establish yourself as someone worth hiring.

While you needn’t spend all your time making bold but baseless claims about things you don’t know anything about, you can still trust what you know. If you want to be even more certain, make sure you prepare for interviews or casual meetings, as this will boost your confidence even further.

Put Your All Into Everything

If you want to build your reputation, you need to make sure you are someone who puts their all into everything, no matter how small a project might be. While it might feel like you’re doing too much, it demonstrates exceptional work ethic, and this will make people take notice.

It’s never a good look to merely go through the motions, especially if you want to increase your standing in the industry, and the harder you work now, the easier it will all be later.

Be Consistent

Consistency is key when it comes to finding success, and there are many aspects of consistency you need to remember. High-quality work is one area, but you should also remember that consistency across social media is an important tool for marketing yourself.

This means making the most of the platforms available to you. Use the same picture across your professional profiles so that people recognize you and develop a brand voice that ensures your audience knows who is talking.

Your Time

Marketing yourself is one of the most effective methods to increase your chances of finding new opportunities. Whether you want to grow your company or look for a new position in another industry, you will discover significant success by establishing what makes you a valuable asset to any company.

5 Reasons Why Companies Should Give Back

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StrategyDriven Corporate Culture Article | 5 Reasons Why Companies Should Give Back

On the surface, running a business may seem simple. Products are created and sold to customers, expenses are paid, and profits are tallied up. However, the process is much more nuanced than that. While establishing a relationship with the community is not required, it can play an important role in determining how successful a business is. Taking the time to build a positive relationship with the community can be an excellent way to establish a good reputation and promote positive word of mouth. Giving back can also improve employee morale and encourage a positive culture in the workplace.

1. Establish a Positive Workplace Culture

Providing a safe, comfortable work environment is something that many entrepreneurs strive for. However, the management style, personality of the workers, and expectations placed onto staff members also contribute to the workplace culture. Toxic workers, impossible goals, and unfair distribution of work can all create a poor environment. Even if a company has fantastic managers and workers, employees may not feel completely fulfilled. From high-level management experts like Claire Lucas DC who are passionate about equality to entry-level workers who want to foster animals, most people want to do something to help the world.

Inviting staff members to contribute ideas about what causes they care about can help business owners figure out what is important to workers. If many of the workers are ardent environmentalists, then perhaps scheduling everyone to participate in cleaning up a beach once a month could be a big hit. While giving workers a few days off to volunteer may seem counterproductive, there are many studies that show a correlation between employee happiness and an increase in daily productivity.

2. Benefit the Community

While the people who live in a community may want or need certain things, they may be at a loss about how to get them. A company can provide some of the funding and use its large platform to advertise to a wide audience. Even though it may cost the company money to allow workers to volunteer, donate money to a charity event, or organize a fundraiser, the benefit to the community can make the effort worthwhile. Whether the company is able to make a difference on a local level or a global scale, many people will be able to benefit. A business that contributes towards the construction of a public park may not reap profits from the new space, but the employees and community members can use the area to exercise, socialize and play games.

3. Foster Feelings of Public Goodwill

Companies, especially large ones, can sometimes be perceived as uncaring by consumers. Unlike the local shop where the owner is often behind the counter, a large corporation can appear faceless to customers. Giving back is an excellent way to create feelings of warmth, admiration, and appreciation in the general public. A positive reputation can result in an increase in customer loyalty, even if prices go up in the future. A company with a positive reputation can enjoy more sales from happy customers.

4. Promote Brand Awareness

Often, if a company contributes to a cause, the name of the business is featured somewhere. Pamphlets and banners at events may feature the names of any sponsors, while charities may list their donors on a website page. Current and future customers may notice the name of the company, especially if the contribution made is notable, such as a large dollar amount or a flashy, unique prize won at a raffle. Companies that give back also enjoy good word of mouth among consumers. If people are impressed that a business supports a cause they agree with, they are more likely to not only support that company but to share that information with others.

5. Networking Opportunities

Charity events often appeal to local philanthropists, local celebrities, and business owners. Hosting or attending a notable event is an excellent way for business owners to meet other like-minded people. The opportunities for networking are limitless as long as it is done correctly. The business owners should not make it appear as if they are only present to meet people who may benefit them. However, they should be sociable and friendly with everyone they encounter, which will leave a good impression on all of the attendees. Business cards can be handed out and asked for in return in the hopes of sending an email or making a follow-up phone call after the event.

When a business gives back to the community in any way, the benefits are numerous. The charity selected should be as free from scandal as possible and provide a valuable service to the community or the world. As long as the cause and charities are carefully selected and align with the company culture and vision, then the business can provide support through donations and volunteer time while also generating goodwill.

Why Employee Training is Key to Keeping Your Business Secure

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StrategyDriven Managing Your People Article | Why Employee Training is Key to Keeping Your Business SecureEmployee training should be central to all operations. Not only does it ensure that people are working to their full capacity and that protocols are followed, but it’s important for safety. And we’re not simply talking about the safety of the employees, but of the business as well. This is why businesses that don’t make this part a priority end up opening themselves up to so many risks. Let’s take a look at why employee training is key to keeping your business secure.

Poorly Trained Employees Make Mistakes

One of the biggest risks of having people who are not properly trained on your floor is that they’re more likely to make mistakes. This could be anything from mishandling a client’s information, or divulging important information to the wrong person. This is especially the case when it comes to IT. All it takes is for one mistake for your whole system to be compromised. The worst part is that most attacks are engineered to target employees and not the network itself.

This is why you will need to consider hiring some outside help to beef up your cybersecurity, update your team, and help you form your employees better. Managed IT services like Data Cube Systems can help you implement security measures. They also have a consulting team that can help you and your employees be more careful when exchanging information.

Poorly Trained Employees Put Themselves and Other Employees at Risk

If your goal is to limit the number of injuries on the floor, one of the best things you can do is invest heavily into training. If your employees have to handle dangerous machinery, you must make sure that they’re properly hired and trained by someone with enough expertise in your company.

Another issue with poorly trained employees is that they can end up injuring others or increasing the risk of accidents occurring. Some may not be aware of safety measures when moving around the shop floor. They might not know of the risks associated with working with certain chemical agents. This is why you need to not only train them, but make sure their formation is always up to date.

Employees Who Are Improperly Trained Could Lead to Violations

Proper training is also very important if you’re in a heavily regulated sector. We can think of sectors such as construction, but also others like the food business. Every year, thousands of restaurants get slapped with health violations, and in many cases, this is because of something an employee did. So, instead of taking unnecessary risks, make sure that you constantly update your employees on current and new regulations. Make sure that managers constantly monitor and remind employees. Also, make sure that they have an easy to access database that they can use if they forget something.

These are just some examples of how having improperly trained employees can be a liability for your business. So, make sure that you make training a focal point in your organization from now on and focus on both your managers and employees.

Why is it Important to Have the Right Tools as a Business? 

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StrategyDriven Managing Your Business Article | Why is it Important to Have the Right Tools as a Business? How long has your business been established for? Have you been operating for a few years or are you one of the almost six million SMEs that have recently set up on their own?

Whether you’re new to being in charge or you’ve been at it for a while, it’s important that you have the right tools in place in order to do the job effectively. This applies to all industries and roles, from office jobs to manual positions on construction sites.

But what makes having the right tools so important? Here’s a look at some of the main reasons to make sure you and your team are fully equipped.

Safety is vital

No matter what sector you work in, the health and safety of you and your employees is a key consideration. While meeting requirements, such as having a fire marshal and getting your team to carry out safety training, is likely to be top of the list, it’s important that you make sure that you’re providing the right tools too.

By working out what tools are needed early on, you can protect staff from workplace hazards and potential injuries that can happen when the wrong instrument is used for the task. For instance, if you’re managing a building site, you’ll need to make sure that fully functioning drills and drill bits are to hand. Old drills that have seen better days will need to be replaced in order to keep workers safe and complete the job.

Cost-effective planning

Planning out the tools you and your team need can seem like a significant expense at first, especially if you’re just starting out. However, by investing in good-quality machinery and tools early on, you are more likely to save money as you won’t need to replace faulty hand tools or second-hand computers shortly after paying for them.

So, if you need to buy a cement mixer for your building work or you’ve hired a graphic designer and need the very latest software and hardware, investing in new machines and computers now will mean you won’t need to think about updating them for a while. It’s worth keeping track of the tools and machinery you invest in so that you know when they might need a service, check, or to be replaced completely.

Boost productivity

Workers can’t do their job well if they don’t have the right tools. If they do have everything to hand, they can work efficiently and be more productive. Providing full socket sets for the mechanics on your team, for example, means that they are more likely to be able to easily replace tyres, getting through more jobs than if they had limited resources.

Maintain your reputation

The wrong tools or missing parts can also be time consuming and, in the worst cases, detrimental. For instance, if you run a handyman company and you and your team are working on a big project, the customer isn’t likely to be happy if their bannister can’t be completed due to a lack of good-quality handheld tools. This can impact on your business and your reputation.

Whether you’re just starting up or you’ve been established for a long time, take the time to assess what tools are required. Do any need replacing? What machinery would benefit the business? This will be time well spent.