Posts

Where Have All the Leaders Gone?, part 6 of 6

Leadership Role #5: Managing the Action Cycle

When making requests of team members, a leader must set clear expectations and conditions of satisfaction. This allows employees to request the resources they need to fulfill their project commitments. It is then the leader’s responsibility to ensure that these resources (e.g., budget, staffing, and time) are made available.

Poor communication of expectations is a frequent source of breakdown in leadership. When a leader fails to set explicit conditions of satisfaction for a request, his staff may be uncertain about what is required of them. In turn, they will likely fail to make clear requests for resources. If, as a result, the project fails, each side is likely to blame the other, producing a mood of distrust and resentment.


Hi there! This article is available for free. Login or register as a StrategyDriven Personal Business Advisor Self-Guided Client by:

Subscribing to the Self Guided Program - It's Free!


 


About the Author

Chris Majer, Founder and Chief Executive Officer of The Human Potential ProjectChris Majer, Founder and Chief Executive Officer of The Human Potential Project, is the author of The Power to Transform: Passion, Power, and Purpose in Daily Life (Rodale), which teaches the strategies corporate, military, and sports leaders have used to positively transform themselves and their organizations in a way readers can adept to their own lives and professions. He may be reached at www.humanpotentialproject.com.

Where Have All the Leaders Gone?, part 5 of 6

Leadership Role #4: Building Followership

Leaders require followers who are committed to achieving the mission – ideally people who believe in both the vision and the leader and who want to be there. To create such a devoted followership, leaders must remember that they are also followers – not only in the sense of supporting others’ missions but also through subordinating their own interests for the sake of serving their teams and organizations.

We live in an era when downsizing, increased work hours, ceaseless pressure for higher profits, internal competitiveness, and similarly unpleasant factors have produced a toxic brew of resentment, resistance to change, and self-serving political maneuvering on the part of workers at all levels, and the cost is significant. Projects are abandoned or fail to achieve their objectives; employees are unwilling to embrace changes in business culture; self-interest takes precedence over the best interests of the organization as a whole; and so forth. This trend can only be reversed when leaders take their responsibility to serve those who support them seriously.

One area of particular importance is career. Organizations provide a framework of stability for their employees. Thus, great leaders create environments in which ambition naturally arises and flourishes. There are several ways to do this:

1. Declare vision that constitutes a game worth playing – one that inspires people to rally around it and makes them feel as though their contributions to the overall mission somehow make the world better.


Hi there! This article is available for free. Login or register as a StrategyDriven Personal Business Advisor Self-Guided Client by:

Subscribing to the Self Guided Program - It's Free!


 


About the Author

Chris Majer, Founder and Chief Executive Officer of The Human Potential ProjectChris Majer, Founder and Chief Executive Officer of The Human Potential Project, is the author of The Power to Transform: Passion, Power, and Purpose in Daily Life (Rodale), which teaches the strategies corporate, military, and sports leaders have used to positively transform themselves and their organizations in a way readers can adept to their own lives and professions. He may be reached at www.humanpotentialproject.com.

Where Have All the Leaders Gone?, part 4 of 6

Leadership Role #3: Making Alliances

In today’s fractured, highly competitive, information-driven business world, collaboration is the name of the game. Therefore, an important competency leaders must possess is the ability to make smart, strategic alliances. Alliances open up new possibilities, creating new conditions and resources that allow us to play games we could not play before.

An alliance is made when two players agree to support each other while also retaining their autonomy for independent action. Mergers do not count as alliances, because in a true alliance players must keep their autonomy while working toward common goals.


Hi there! This article is available for free. Login or register as a StrategyDriven Personal Business Advisor Self-Guided Client by:

Subscribing to the Self Guided Program - It's Free!


 


About the Author

Chris Majer, Founder and Chief Executive Officer of The Human Potential ProjectChris Majer, Founder and Chief Executive Officer of The Human Potential Project, is the author of The Power to Transform: Passion, Power, and Purpose in Daily Life (Rodale), which teaches the strategies corporate, military, and sports leaders have used to positively transform themselves and their organizations in a way readers can adept to their own lives and professions. He may be reached at www.humanpotentialproject.com.

Moving on from ROI to ROE, a Return on Empathy

Business has always concentrated on Return on Investment (ROI) as the primary metric to calculate success. However, innovations in the neurosciences to developments in social media have revealed that profitability should no longer be relegated to sales figures and profit margins alone. Increasingly, to create sustainable customer relationships, businesses must attend to innovations in psychology, and invest in the emotional needs of their customers. Those making this shift will gain a significant ROE – Return on Empathy.

Investing in Empathy

A business that invests in empathy devotes itself to understanding the emotional needs and motivations of its customers, and aligns itself to meet them. Companies have increasingly embraced the role of emotion in selling products and services, but often merely pay lip service to its importance, without understanding how to harness it.

We know human motivation is extremely complex – typically people don’t say what they think, or even think what they report. As a result significant business resources are wasted buy an over-reliance on market research that poses only rational questions but neglects to probe customers’ emotional reactions that lie hidden within their answers. When businesses look beyond the rational data, and into the meaning behind their customers’ feelings, and behaviors, they will recognize the human needs that drive decision making.


Hi there! This article is available for free. Login or register as a StrategyDriven Personal Business Advisor Self-Guided Client by:

Subscribing to the Self Guided Program - It's Free!


 


About the Author

Mark Ingwer PhD is a consumer psychologist and the managing partner of Insight Consulting Group, a global marketing and strategy consultancy specializing in market research and consumer insights. He has over 25 years of experience applying his unique blend of psychology, marketing, and business acumen to helping companies optimize their brand and marketing strategy based on an in-depth understanding of their customers. He is the author of the book, Empathetic Marketing published by Palgrave.

Where Have All the Leaders Gone?, part 3 of 6

Leadership Role #2: Declaring a Mission

By articulating a vision, a leader opens up certain possible paths to the future while closing others. Using our computer industry example, if software is what will be profitable, then it makes little sense to shift resources into hardware production. Apple also made this mistake, and until the advent of the iPod, the company was relegated to being a small player in a vast market.

Out of a vision, a leader can declare a mission, or in other words, a ‘game.’ His team commits to playing a game that will create the organization’s future. A vision, then, is about the world and the impact we aim to produce, whereas a mission is a declaration of how we intend to position ourselves in this world and the results we are committed to achieving.

In declaring a mission, a leader is requesting that the organization align its actions behind certain strategic roles and objectives. The first requirement for creating a powerful and coherent mission is to ensure these roles and objectives are based on an explicitly stated vision, or interpretation of the world. Lacking this, a mission may degenerate into little more than a cheerleading slogan.


Hi there! This article is available for free. Login or register as a StrategyDriven Personal Business Advisor Self-Guided Client by:

Subscribing to the Self Guided Program - It's Free!


 


About the Author

Chris Majer, Founder and Chief Executive Officer of The Human Potential ProjectChris Majer, Founder and Chief Executive Officer of The Human Potential Project, is the author of The Power to Transform: Passion, Power, and Purpose in Daily Life (Rodale), which teaches the strategies corporate, military, and sports leaders have used to positively transform themselves and their organizations in a way readers can adept to their own lives and professions. He may be reached at www.humanpotentialproject.com.