Have you ever wondered what it would be like to have table-sized touchscreen tablets like they do at Microsoft? Or to work in colorful open spaces like Airbnb’s new headquarters in San Francisco? For many companies, budgets are tight and options are limited — so there’s no way you can purchase funky new furniture let […]
https://www.strategydriven.com/wp-content/uploads/SDELogo5-300x70-300x70.png00StrategyDrivenhttps://www.strategydriven.com/wp-content/uploads/SDELogo5-300x70-300x70.pngStrategyDriven2015-06-12 11:00:072016-08-26 20:27:51Coping with Workspace Envy, What to do when your workspace options are limited
My sixth book is Houston Legends, a definitive history of a dynamic global capitol. Houston was the first word spoken from the moon. It is the hub of the world’s energy industry, headquarters of medical innovation and entrepreneurial phenomena. For 200 years, Houston has been the funnel to international commerce. Houston Legends contains secrets of […]
https://www.strategydriven.com/wp-content/uploads/HankMoore2.jpg333290StrategyDrivenhttps://www.strategydriven.com/wp-content/uploads/SDELogo5-300x70-300x70.pngStrategyDriven2015-06-05 06:42:182015-12-19 19:24:31The Big Picture of Business – The Making of a Classic: Houston Legends. How Entrepreneurs and Business Made City Grow.
I recently accepted a cold call from an insurance guy because I was thinking of switching providers. Instead of facilitating my buying decision, the bias in his questions terminated our connection: TODD: Hello Ms. Morgen. I’m Todd with XYZ. Are you interested in new car insurance? SDM: I am. TODD: Is your main concern lowering […]
https://www.strategydriven.com/wp-content/uploads/SharonDrewMorgen1.jpg300300StrategyDrivenhttps://www.strategydriven.com/wp-content/uploads/SDELogo5-300x70-300x70.pngStrategyDriven2015-05-13 06:30:592016-06-10 20:41:39Questions: The Problems and the Possibilities
Do you know what’s stopping you or your company from making the changes necessary to have more success? Or why prospects aren’t buying something they need? Or why clients aren’t adopting the changes they seek? The problem is resistance. And as change agents we’re inadvertently creating it. Change requires that a complacent status quo risk […]
Have you ever been absolutely certain you heard someone say something they later claim they didn’t say? Or inaccurately interpret requests from your spouse or colleagues when you could swear you’re right and they’re wrong? It’s interesting how mutually defined words end up causing such havoc. Spoken language is a mutable translation system – a […]
https://www.strategydriven.com/wp-content/uploads/SharonDrewMorgen1.jpg300300StrategyDrivenhttps://www.strategydriven.com/wp-content/uploads/SDELogo5-300x70-300x70.pngStrategyDriven2015-04-29 06:59:012016-06-10 20:45:40Miscommunication: The Reasons, The Cure, The Prevention
Why do we do what we do? What causes us to succeed, fail, procrastinate? Is it our environment? Our biology? Our New Year’s resolutions? There’s much debate why our motivation goals fail and how to resolve them. I believe we’re addressing the wrong issues. Why Promoting Behavior Change Causes Resistance Everything I’ve read on resolving […]
https://www.strategydriven.com/wp-content/uploads/SharonDrewMorgen1.jpg300300StrategyDrivenhttps://www.strategydriven.com/wp-content/uploads/SDELogo5-300x70-300x70.pngStrategyDriven2015-04-22 06:51:212016-06-10 20:47:23Motivation Is An Inside Job
Barriers to Progress and Business Growth Every business, company or organization goes through cycles in its evolution. At any point, each program or business unit is in a different phase from the others. Every astute organization assesses the status of each branch on its Business Tree™ and orients its management and team members to meet […]
https://www.strategydriven.com/wp-content/uploads/HankMoore2.jpg333290StrategyDrivenhttps://www.strategydriven.com/wp-content/uploads/SDELogo5-300x70-300x70.pngStrategyDriven2015-04-17 06:21:172015-12-19 19:31:26The Big Picture of Business – The Fatal Flaws of Corporate Thinking
Buyer Personas do a great job targeting marketing and sales campaigns to reach the most probable buying audience. But it’s possible to make them even more efficient. Here’s a question: Do you want to sell/market? Or have someone buy? The belief is that if you can sell/market appropriately – the right campaign to the right […]
https://www.strategydriven.com/wp-content/uploads/SharonDrewMorgen1.jpg300300StrategyDrivenhttps://www.strategydriven.com/wp-content/uploads/SDELogo5-300x70-300x70.pngStrategyDriven2015-04-15 06:32:482016-06-10 20:49:07Using Buyer Personas During Pre-Sales Stages
“Life is not long, and too much of it must not pass in idle deliberation of how it shall be spent.” Dr. Samuel Johnson (1709 – 1784) English poet, essayist, moralist, literary critic, biographer, editor and lexicographer
We live our lives, these days, with continuous stimulation – on-demand access to movies, articles, friends, books, games and music. With all possible, all the time, how can we hear ourselves think long enough for new and creative ideas to emerge? I don’t know about you, but my mental commotion from a week of stress […]
https://www.strategydriven.com/wp-content/uploads/SharonDrewMorgen1.jpg300300StrategyDrivenhttps://www.strategydriven.com/wp-content/uploads/SDELogo5-300x70-300x70.pngStrategyDriven2015-04-08 06:51:032016-06-10 20:51:02Boredom: A Route To Creativity
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Coping with Workspace Envy, What to do when your workspace options are limited
/in Management & Leadership/by Carol KeoghHave you ever wondered what it would be like to have table-sized touchscreen tablets like they do at Microsoft? Or to work in colorful open spaces like Airbnb’s new headquarters in San Francisco? For many companies, budgets are tight and options are limited — so there’s no way you can purchase funky new furniture let […]
The Big Picture of Business – The Making of a Classic: Houston Legends. How Entrepreneurs and Business Made City Grow.
/in Management & Leadership/by Hank MooreMy sixth book is Houston Legends, a definitive history of a dynamic global capitol. Houston was the first word spoken from the moon. It is the hub of the world’s energy industry, headquarters of medical innovation and entrepreneurial phenomena. For 200 years, Houston has been the funnel to international commerce. Houston Legends contains secrets of […]
Questions: The Problems and the Possibilities
/in Business Communications, Marketing & Sales, Practices for Professionals/by Sharon Drew MorgenI recently accepted a cold call from an insurance guy because I was thinking of switching providers. Instead of facilitating my buying decision, the bias in his questions terminated our connection: TODD: Hello Ms. Morgen. I’m Todd with XYZ. Are you interested in new car insurance? SDM: I am. TODD: Is your main concern lowering […]
Resistance to Guidance: Why Sales, Coaching, and Leadership Practices Falter
/in Change Management, Management & Leadership, Practices for Professionals/by Sharon Drew MorgenDo you know what’s stopping you or your company from making the changes necessary to have more success? Or why prospects aren’t buying something they need? Or why clients aren’t adopting the changes they seek? The problem is resistance. And as change agents we’re inadvertently creating it. Change requires that a complacent status quo risk […]
Miscommunication: The Reasons, The Cure, The Prevention
/in Business Communications, Practices for Professionals/by Sharon Drew MorgenHave you ever been absolutely certain you heard someone say something they later claim they didn’t say? Or inaccurately interpret requests from your spouse or colleagues when you could swear you’re right and they’re wrong? It’s interesting how mutually defined words end up causing such havoc. Spoken language is a mutable translation system – a […]
Motivation Is An Inside Job
/in Management & Leadership, Practices for Professionals/by Sharon Drew MorgenWhy do we do what we do? What causes us to succeed, fail, procrastinate? Is it our environment? Our biology? Our New Year’s resolutions? There’s much debate why our motivation goals fail and how to resolve them. I believe we’re addressing the wrong issues. Why Promoting Behavior Change Causes Resistance Everything I’ve read on resolving […]
The Big Picture of Business – The Fatal Flaws of Corporate Thinking
/in Management & Leadership/by Hank MooreBarriers to Progress and Business Growth Every business, company or organization goes through cycles in its evolution. At any point, each program or business unit is in a different phase from the others. Every astute organization assesses the status of each branch on its Business Tree™ and orients its management and team members to meet […]
Using Buyer Personas During Pre-Sales Stages
/in Marketing & Sales, Practices for Professionals/by Sharon Drew MorgenBuyer Personas do a great job targeting marketing and sales campaigns to reach the most probable buying audience. But it’s possible to make them even more efficient. Here’s a question: Do you want to sell/market? Or have someone buy? The belief is that if you can sell/market appropriately – the right campaign to the right […]
Leadership Inspirations – Idle Deliberation
/in Leadership Inspirations/by StrategyDriven“Life is not long, and too much of it must not pass in idle deliberation of how it shall be spent.” Dr. Samuel Johnson (1709 – 1784) English poet, essayist, moralist, literary critic, biographer, editor and lexicographer
Boredom: A Route To Creativity
/in Practices for Professionals/by Sharon Drew MorgenWe live our lives, these days, with continuous stimulation – on-demand access to movies, articles, friends, books, games and music. With all possible, all the time, how can we hear ourselves think long enough for new and creative ideas to emerge? I don’t know about you, but my mental commotion from a week of stress […]