Three Reasons Why Your Marketing Strategy Is Failing

It can feel pretty defeating when you’ve put your oh-so-valuable time and energy into planning and executing a marketing plan, only to barely see a difference in your bottom line. It makes you want to throw in the towel and give up on this seemingly useless time-sucking endeavor that every business publication keeps promising is […]

Leaders Should Sweat the Small Stuff

Almost every day we read about a CEO ouster, a logo change that backfires, or a product launch that fails to live up to its hype. As a young sailor, I was taught how to salute properly, and how to wear my dress blues and summer whites correctly. Later, as a naval officer I was […]

Leadership Lessons from the United States Naval Academy – Human Connection

From their first days as Plebes (freshman) at the United States Naval Academy, midshipman are taught that all people are social creatures who need to connect with others; to be valued and respected. They learn that unstoppable teams are first created through knowledge, value, and respect for each other.

For the love of sales, not the love of money.

Do you love sales? Do you love what you do? Do you love your product? Do you love your company? Do you love your customers? These are not questions I pulled out of the air. These are questions that directly affect your productivity, your attitude, your income, your success and your fulfillment. Not to mention […]

5 Things Every Modern Entrepreneur Needs

Amid the release of data revealing that the economic outlook among U.S. small business owners had finally stabilized, there’s cause for entrepreneurs to be optimistic. Whether or not that outlook begins to uptick not only depends upon how agile, adaptable, creative and resourceful entrepreneurs can be in planning for, or reacting to, market conditions, revenue […]

Fueling Business Process Management with the Automation Engine that Can!

Organizations deploy automation technologies as the primary resource in their Business Process Management. Gone are the days were BPO meant Business Process Outsourcing, with Robotic Process Automation technology fueling new millennium enterprises, BPO has taken on a new meaning, Business Process Optimization.   In the recent past, businesses had only external, third party vendors to […]

Why Pitching, Persuading, Guiding, and Influencing are Largely Unsuccessful – a thought paper for sellers, coaches, leaders, parents, and managers

You recognize what someone needs and offer just the right guidance, product data, or experience to help. Yet, except for occasionally, they don’t act on your brilliance. Why? Why would they prefer to keep doing what they’re doing when it‘s obvious, even to them, they’re less-than-effective? Because making the switch to behave differently is not […]

Zombie Hunter Extraordinaire

On my business cards, I’ve often thought the titles under my name should read: Owner. CEO. Zombie Hunter. Handing them out and watching for the inevitable eye roll would be kind of fun. But make no mistake; I’m dead serious about zombie hunting. This is a skill that – if Owner or CEO is a […]

The 7 Steps to Sales Force Transformation

Sales force transformation can be the key to driving market-leading profits and top-line growth. But it is not for the faint-hearted, as we outline in our stories and lessons learned in our book, 7 Steps to Sales Force Transformation. A sales transformation fundamentally changes how a company sells, and it radiates across the business both […]