Follow the Green Lights – Small Business Success is a Mixture of Strategy and Intuition

Work is life and life is work for small business owners. The lines are blurred between work and everything else — family, friends, faith and self. It is not always easy to balance the demands of business ownership and living a powerful purpose driven life. To have the best of both we have to rely […]

Strategizing for Success: Keys for Planning Annual Sales & Marketing Goals, part 2 of 2

The Strategy of Creating a Space for Success A fundamental strategy for annual planning is creating a space for success. You can only have so many things. When something is occupying space, something else cannot occupy the same space. This is true both literally and in the metaphoric sense of occupying mental space or space […]

5 Big Reasons Staff Training Should Involve E-Learning

5 Big Reasons Staff Training Should Involve E-Learning

Never heard of e-learning? Here are five reasons why you might want to keep your ear to the ground in the future.

StrategyDriven Organizational Accountability Warning Flag

Organizational Accountability Warning Flag 4 – Taking Care of Employees

StrategyDriven Organizational Accountability Warning Flag ArticleAt first glance, warning against taking care of one’s employees appears contradictory to what most would believe is an important function of every manager. Context is important here. Too often, managers ‘take care of their employees’ during the performance review process.


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Take Your Soul To Work

Leading from the Inside Out

How do you know if you are leading from the inside out, from the depths of your soul and your humanity? You’ll know in your work when you can… About the Author Dr. Erica Brown, author of Take Your Soul to Work, is an educator who consults for the Jewish Agency and other Jewish non-profits […]

Leadership Inspiration – Unrealized Possibilities

“It is not impossibilities which fill us with the deepest despair, but possibilities which we have failed to realize.” Robert Mallett (1915 – )

A Quick Guide To The Marketing Benefits Of A Greener Business

A Quick Guide To The Marketing Benefits Of A Greener Business

Photo courtesy of Gui Seiz There are plenty of reasons why businesses all over the world are becoming more eco-friendly. It’s a money-saver, for a start. All those high electricity bills, waste paper – it all costs you far less when you try and limit the use. But, one of the most overlooked benefits of […]

Website Growth Techniques

Clients often ask me for advice on a method, concept, or technique to guarantee growth for their revenue-generating site. The truth is, there is no guaranteed tactic to making money online. But after twenty years in the consulting business, and over 200 websites under my belt, I’ve figured out how to come close to guaranteeing […]

“Joinership” is the new Leadership

It’s no secret that most companies value leadership over just about anything else. It’s an attitude reflected in our culture and on the surface, it appears to be the key to success. However, in my experience, there’s another component more important than strong leadership—an element that rarely gets the spotlight, because it’s all about not […]

Strategizing for Success: Keys for Planning Annual Sales & Marketing Goals, part 1 of 2

Each fourth quarter as the New Year approaches, it’s prudent to prepare a profitability plan for the coming year, especially with respect to your sales and marketing endeavors. Doing so can give you a notable competitive edge, particularly given the extraordinary number of professionals that don’t bother producing this strategic tool. But, whether developed before […]