Lead validation in Internet marketing is the process of separating sales leads from other phone and form inquiries generated from a company’s website. Created by Straight North, an organic SEO agency, The Critical Importance of Lead Validation in Internet Marketing study indicates that, on average, about 50 percent of a company’s website inquires are not […]
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Photo courtesy of The Blue Diamond Gallery You may have your own business, but do you have a brand? Branding is an important step forward for businesses. A strong brand name can make you stand out. Building a brand is important to develop a reputation. It can also help you branch out to other business […]
https://www.strategydriven.com/wp-content/uploads/brand.jpg627940StrategyDrivenhttps://www.strategydriven.com/wp-content/uploads/SDELogo5-300x70-300x70.pngStrategyDriven2016-08-11 10:00:322016-08-10 13:50:25Take Your Business To The Next Level By Building It Into A Brand
There is no denying the fact that the success of an advertisement lies mostly in the headline. The headline should grab the reader by the collar and make him want to read the rest of the advertisement. The headline should be simply catchy and various key points should be embedded when deciding on the headline […]
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No matter which way you turn, the focus on ‘purpose’ is everywhere. Whether it’s Mark Zuckerberg joining Bill Gates and Warren Buffet in a Giving Pledge, the six biggest global communications firms putting differences aside in a U.N. Common Ground Initiative pledging to eliminate poverty worldwide, to the rise of socially conscious companies embedding sustainability […]
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Organizations operate within the context of their environment; the military being no different than civilian businesses. During their plebe (freshman) year at the United States Naval Academy, midshipmen are required to read two news and one sports page article each day in order to remain up-to-date on those current events impacting our nation and its military. Plebes are tested on their news selections and overall knowledge by upper classmen to ensure they are both conversant and understand the importance of the newsworthy events. Thus, plebes have impressed upon them the value of remaining aware of current events.
https://www.strategydriven.com/wp-content/uploads/LLUSNAStayInformed.jpg285425Nathan Iveshttps://www.strategydriven.com/wp-content/uploads/SDELogo5-300x70-300x70.pngNathan Ives2016-08-09 10:00:012019-07-14 14:22:34Leadership Lessons from the United States Naval Academy – Staying Informed of Current Events
“Sounds good, send me a proposal.” How many times have you heard that? Too many. So you run back to your office, put together a proposal, send it to the prospect, and start the follow-up process (and the prayer vigil). Or do you? REALITY: The sale should be solidified BEFORE the proposal is written. Your […]
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As a business owner, it is essential that you stay on top of the finances in your company. After all, no business can get very far without a decent focus on the money itself. If you want your business to enjoy much success long into the future, then you need to make sure that you […]
https://www.strategydriven.com/wp-content/uploads/FinancialProblemsSmall.jpg627940StrategyDrivenhttps://www.strategydriven.com/wp-content/uploads/SDELogo5-300x70-300x70.pngStrategyDriven2016-08-06 08:00:572016-08-08 07:44:00The Most Common Causes Of Financial Problems In Business
Every company has stakeholders, though a few with their own proprietary interests chart the course in their own vision, or lack thereof. Within every corporate and organizational structure, there is a stair-step ladder. One enters the ladder at some level and is considered valuable for the category of services for which they have expertise. This […]
In the film industry, movies are products. For business owners, it is interesting and useful to consider what makes a new movie successful. How do studios today reach that incredible goal of one billion in total box office receipts? It’s quite simple; they build a buzz around the product. This is what you need to […]
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In today’s fast-paced and ever-changing business environment, leaders must stay motivated. Motivated leaders consistently seek out new ideas to improve the business and are very aware of what the competition is doing. They enjoy what they do and are willing to take risks. They set the example for others. When you have motivated executives, you […]
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The Critical Importance of Lead Validation in Internet Marketing
/in Marketing & Sales/by Aaron WittersheimLead validation in Internet marketing is the process of separating sales leads from other phone and form inquiries generated from a company’s website. Created by Straight North, an organic SEO agency, The Critical Importance of Lead Validation in Internet Marketing study indicates that, on average, about 50 percent of a company’s website inquires are not […]
Take Your Business To The Next Level By Building It Into A Brand
/in Marketing & Sales/by StrategyDrivenPhoto courtesy of The Blue Diamond Gallery You may have your own business, but do you have a brand? Branding is an important step forward for businesses. A strong brand name can make you stand out. Building a brand is important to develop a reputation. It can also help you branch out to other business […]
Writing a Great Headline for Your Advertisement!
/in Business Communications, Marketing & Sales/by John MontanaThere is no denying the fact that the success of an advertisement lies mostly in the headline. The headline should grab the reader by the collar and make him want to read the rest of the advertisement. The headline should be simply catchy and various key points should be embedded when deciding on the headline […]
Purpose Point of View
/in Management & Leadership/by Janet FeldmanNo matter which way you turn, the focus on ‘purpose’ is everywhere. Whether it’s Mark Zuckerberg joining Bill Gates and Warren Buffet in a Giving Pledge, the six biggest global communications firms putting differences aside in a U.N. Common Ground Initiative pledging to eliminate poverty worldwide, to the rise of socially conscious companies embedding sustainability […]
Leadership Lessons from the United States Naval Academy – Staying Informed of Current Events
/in Leadership Lessons from the United States Naval Academy, Premium/by Nathan IvesOrganizations operate within the context of their environment; the military being no different than civilian businesses. During their plebe (freshman) year at the United States Naval Academy, midshipmen are required to read two news and one sports page article each day in order to remain up-to-date on those current events impacting our nation and its military. Plebes are tested on their news selections and overall knowledge by upper classmen to ensure they are both conversant and understand the importance of the newsworthy events. Thus, plebes have impressed upon them the value of remaining aware of current events.
The proposal and the sale are miles apart
/in Marketing & Sales/by Jeffrey Gitomer“Sounds good, send me a proposal.” How many times have you heard that? Too many. So you run back to your office, put together a proposal, send it to the prospect, and start the follow-up process (and the prayer vigil). Or do you? REALITY: The sale should be solidified BEFORE the proposal is written. Your […]
The Most Common Causes Of Financial Problems In Business
/in Budget Management/by StrategyDrivenAs a business owner, it is essential that you stay on top of the finances in your company. After all, no business can get very far without a decent focus on the money itself. If you want your business to enjoy much success long into the future, then you need to make sure that you […]
Value-Added Leadership
/in Management & Leadership/by Hank MooreEvery company has stakeholders, though a few with their own proprietary interests chart the course in their own vision, or lack thereof. Within every corporate and organizational structure, there is a stair-step ladder. One enters the ladder at some level and is considered valuable for the category of services for which they have expertise. This […]
Build A Buzz Around Your Business And Profits Will Soar No Matter What
/in Marketing & Sales/by StrategyDrivenIn the film industry, movies are products. For business owners, it is interesting and useful to consider what makes a new movie successful. How do studios today reach that incredible goal of one billion in total box office receipts? It’s quite simple; they build a buzz around the product. This is what you need to […]
How to “Zap” Executives Out of Their Comfort Zone
/in Management & Leadership, Practices for Professionals/by Lorraine GrubbsIn today’s fast-paced and ever-changing business environment, leaders must stay motivated. Motivated leaders consistently seek out new ideas to improve the business and are very aware of what the competition is doing. They enjoy what they do and are willing to take risks. They set the example for others. When you have motivated executives, you […]