6 Effective Ways to Market Your Law Firm

Every law firm needs to develop an effective marketing strategy to compete with rival firms. Yet, you might not know where to start when building a professional, trustworthy brand. To help you attract clients, find out the six effective ways to market your law firm. 1. A Professional Logo Clients want to work with talented, […]

Staying Relevant as an Older, Small Business Today

Today’s world is an entrepreneurial one, and it seems more so than ever before. Indeed, how many times do you find yourself reading the business pages and discovering, yet again, that a small start-up has positively exploded onto the scene; you try at the same time of this discovery, not to spill your coffee and […]

How to Ensure Your Employees Have an Easy Website Management Experience

If you’re a growing business and your employees help manage the website from time to time, it’s crucial their experience is as easy as possible to keep productivity at its highest. You may well have the experience and knowledge to manage the website, but your employees may struggle if they don’t have any prior website […]

The vital steps to becoming an IT contractor

In a world filled to the brim with technology, IT contracting is becoming more and more important to businesses and for those with the right skills, life as a contractor can be very rewarding! It’s financially beneficial, and if you’ve ever wanted to be your own boss, now is your chance! But where do you […]

What Should Your Marketing Priorities Be As A New Business?

A lot of new business owners are learning as they go, and have to figure things out quickly and in-depth to even get out of the starting blocks. And one of these items on the long list of to-do’s is marketing. Not just advertising, but branding, communities, and social media. Marketing isn’t something that can […]

How to Establish Salary Ranges

Every organization requires a salary range for each position. The salary range defines the minimum and maximum pay rate that employees can earn for a given position or function. Employers set the range based on several factors, including the organization’s needs and industry trends. The ideal salary range must give the employees opportunities and motivation […]

4 ways the online world can help you optimize the performance of your business

In this digital age, it is vital that you are using technology to your advantage. This is the best way for you to make sure that you have the edge over your competitors. Online advancements have made it much easier for businesses to run effectively and efficiently. If you are determined not to be left […]

Starting A Business Trading in Second-Hand Goods

These days, a lot of people are starting their own small business ventures using the internet. This can give you a lot of freedom in terms of when and how much you work, and if you make the right choices, can also be quite lucrative. Trading in Second-Hand Goods One type of online business that […]

StrategyDriven Marketing and Sales Article

Four Tips on Hiring an SEO Agency for Your Startup

In today’s business market, online brand visibility is key to getting your new start-up off the ground. No matter what type of products or services you are selling, the type of audience that you are reaching out to or your goals for your business future, it’s important to have a strong online presence in order […]

StrategyDriven Marketing and Sales Article

Which Lead Generation Tactics Get the Best Results

The worst number in business is one. If you have just one source of leads, it is only a question of time when the price per click goes up or the targeting options change or the viewership of the publication changes.