Entries by StrategyDriven

StrategyDriven Podcast Special Edition 13 – An Interview with Michael Dunn, author of The Marketing Accountability Imperative

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StrategyDriven Podcast Special Edition 13 – An Interview with Michael Dunn, author of The Marketing Accountability Imperative explores the challenges and solutions to creating alignment between an organization’s strategic and marketing plans and accountability to achieving predetermined marketing results.

Podcast: Play in new window | Download (Duration: 35:37 — 48.9MB)

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Leadership Inspirations – Inspiring Leadership

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“Our chief want is someone who will inspire us to be what we know we could be.” Ralph Waldo Emerson American essayist, philosopher, and poet True leadership is inspirational; motivating individuals to become far more than what they currently are. Leadership is not about coordinating activities, setting deadlines, and reporting status; those activities are the […]

Management Observation Program Best Practice 3 – Use of Standard Observation Forms

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In order to be fully effective, a management observation program must have credibility with those being observed and provide organizational performance improvement information. Credibility is established when those observed can expect both repeatable evaluations by one manager and consistent evaluations by different managers for a given job performance relative to established standards. Organizational performance improvement information is yielded when evaluation data from across the organization is aggregated; providing insights to the common patterns of desired and undesired employee behaviors.

Project Management Best Practice 5 – Define Success First

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Projects and the organizations supporting them share a key characteristic; they both deploy human, financial, and material resources to achieve defined goals. So like organizations, projects must have specific goals against which the project manager’s decisions and team member actions are focused. Like mission measures, results-based project goals should be defined before work begins and refined as scope and/or circumstances change. Only when this occurs can a project be effectively managed and efficiently completed.

Leadership Inspirations – Leading by Example

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“Example is not the main thing in influencing others; it’s the only thing.” Albert Schweitzer (1875 – 1965) Alsatian theologian, musician, philosopher, and physician “I have ever deemed it more honorable and more profitable, too, to set a good example than to follow a bad one.” Thomas Jefferson 3rd President of the United States of […]