Entries by StrategyDriven

StrategyDriven Podcast Episode 30 – The Cost of Not Engaging Employees

StrategyDriven Podcasts focus on the tools and techniques executives and managers can use to improve their organization’s alignment and accountability to ultimately achieve superior results. These podcasts elaborate on the best practice and warning flag articles on the StrategyDriven website. Episode 30 – The Cost of Not Engaging Employees explores the cost of not engaging […]

To PR or not to PR: PR is not a verb!

This is not an article debating the changing landscape of the public relations or advertising industry, or preaching best practice advice, but rather an examination of the two simple letters that encompass all that we (as communications professionals) do: PR. As a public relations professional, I respect that there are some commonplace misconceptions about what […]