Entries by StrategyDriven

StrategyDriven Podcast Special Edition 59 – An Interview with David Aaker, author of Brand Relevance

StrategyDriven Podcasts focus on the tools and techniques executives and managers can use to improve their organization’s alignment and accountability to ultimately achieve superior results. These podcasts elaborate on the best practice and warning flag articles on the StrategyDriven website. Special Edition 59 – An Interview with David Aaker, author of Brand Relevance explores the […]

Alternative Selection Best Practice 2 – Evaluate Everything

All business operations consume a portion of the organization’s limited resources and each presents its own value proposition. However, the strategic planning process often only considers newly presented initiatives and available resources in excess of those consumed by core business processes and previously approved ongoing initiatives. Such practices prevent organization leaders from considering the return on investment of emerging opportunities relative to those established functions; returns on investment that could be far more significant at equal or lesser risk. In order to recognize and be positioned to act on these truly game changing opportunities an organization’s leaders must evaluate all business operations and initiatives during its alternative selection process.

Everybody Loves Bob – Faster Cheaper Better: The 9 Levers for Transforming How Work Gets Done

Everybody loves Bob. He’s a corporate hero. Just last week Bob was watching television after dinner, but he wasn’t really watching. Instead he was thinking about work, as he does most nights. Suddenly it hit Bob: he hadn’t checked to make sure engineering had included the new wiring diagram in the customer’s shipment that was […]