The Best Strategies for Reducing Shipping Costs for Your Business
Shipping costs can be daunting to think about, but it is an essential part of running a business when customers buy products online. These items should be packed and dispatched properly to ensure they arrive in good condition, as the customer expects. However, this is just one aspect of shipping costs that needs to be considered when running a business.
The aim of a business is to make a profit, and shipping costs can eat into earnings. To avoid losing more profits than you absolutely have to, researching the best strategies to reduce shipping costs is a wise move.
Thankfully, this article lists four of the top ways to decrease a company’s shipping costs.
Compare Shipping Couriers
Instead of sticking with the same shipping provider from the very beginning, businesses should shop around to find the best deal available. This is the only way to receive cheaper deals.
As a company grows, the volume of orders usually increases, too, and this often means the price per unit can decrease slightly. One of the main ways to achieve this is to discuss the rates regularly with the current courier or to find a new carrier. Reviewing your courier annually allows for the best chance of cutting costs.
Visiting the offices of local couriers or talking to them over the phone gives you the opportunity to negotiate pricing. You should be informed of the entire shipping process to discuss your needs with the carrier, such as the collection and delivery address, the size and weight of packages, etc.
But you should not lose quality if you find a cheaper courier. Detroit Couriers, for example, is one of the most reliable in the business, and this is the type of professionalism customers expect.
Weigh Packages and Check Sizes
As previously mentioned, understanding the exact size and weight of the parcels you are sending can help to cut costs. Businesses will sometimes pay over the odds when sending packages as they do not calculate costs correctly by weighing and measuring the parcels. This is a quick way to dwindle profits.
It costs more to ship heavier parcels, but businesses should aim to keep packages on the smaller side when possible. Parcel dimensions can affect the cost of shipping, so small items should be sent in suitable boxes to avoid over-charging.
Bill Customers Accurately
As there are so many different aspects of shipping orders, you need to consider how much you will charge customers. This should either by factored into the overall cost of the product or charged separately before completing the checkout process online.
If you choose to add the delivery cost into the product’s price, then you can offer free shipping. This makes customers feel like they’re getting a bargain and keeps the checkout process simple. To do this, ensure you keep your prices competitive by researching what your competitors’ charge.
Use Discounted Supplies
Although reusing packaging from orders the business receives might seem like a good idea, this can impact the customers’ view of the company. Instead, try to find discounted packaging supplies that will lower your spending.
Businesses should regularly take the time to analyze their products and the best way to package them. If the items are not fragile, then poly mailers might be more suitable than boxes, and these will be cheaper, too. However, if your brand depends on being sustainable or offering luxurious packaging, this should be considered when purchasing materials.
To conclude, the cost of shipping orders to customers is a necessity, but that doesn’t mean businesses should be paying more than they have to.
By making a few changes, such as using discounted supplies and weighing parcels, and adding more steps into the shipping process, like comparing couriers and billing customers for shipping, the overall cost of shipping products should decrease.
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