The Big Picture of Business- When the Rules Don’t Fit the Game, Corporate Cultures Reflect Business Progress and Growth

Every business, company or organization goes through cycles in its evolution. At any point, each program or business unit is in a different phase from the others. Every astute organization assesses the status of each branch on its Business Tree™ and orients its management and team members to meet constant changes and fluctuations.

It’s not that some organizations ‘click’ and others do not. Multiple factors cause momentum, or the lack thereof. As companies operate, all make honest and predictable mistakes. Those with a willingness to learn from the mistakes and pursue growth will be successful. Others will remain stuck in frames of mind that set themselves up for the next round of defeat or, at best, partial-success.

The saddest fact is that businesses do not always know that they’re doing anything wrong. They do not realize that a Big Picture must exist or what it could look like. They have not been taught or challenged on how to craft a Big Picture. Managers, by default, see ‘band-aid surgery’ as the only remedy for problems… but only when problems are so evident as to require action.

Is it any wonder that organizations stray off course? Perhaps no course was ever charted. Perhaps the order of business was to put out fires as they arose, rather than practicing preventive safety on the kindling organization. That’s how Business Trees in the forest burn.

This chapter studies obsolete management styles and corporate cultures that exist in the minds of out-of-touch management. Reliance upon many of these management tenets subsequently brought Enron and many others down.

This includes the characteristics of addictive organizations, their processes, promises and forms. It reviews the Addictive System, the company way and the organization as an addict. This chapter studies communications, thinking processes, management processes, self-inflicted crises and structural components of companies that go bad, or maybe never do what it takes to be good. Topics discussed include the society that produced business scandals, accountants and auditors, pedestals upon which CEOs are placed, spin doctoring, compensations and accountability issues with managers.

Companies are collections of individuals who possess fatal flaws of thinking. They come from different backgrounds and are products of a pop culture that puts its priorities and glories in the wrong places… a society that worships flash-and-sizzle over substance.

Characteristics of Corporate Arrogance:

  • Support others who are like-minded to themselves.
  • Scapegoat people who are the messengers of change.
  • Blame others who cannot or will not defend themselves.
  • Find public and vocal ways of placing blame upon others.
  • Shame those people who make them accountable.
  • Neither attends to details nor to pursue a Big Picture.
  • Perpetuate co-dependencies.
  • Selectively forgets the good that occurs.
  • Find three wrongs for every right.
  • Do little or nothing.
  • At all costs, fight change… in every shape, form or concept.
  • Making the wrong choices.
  • Inability to listen. Refusal to hear what is said.
  • Stubbornness.
  • Listening to the wrong people.
  • Failure to change. Fear of change.
  • Comfort level with institutional mediocrity.
  • Setting one’s self up for failure.
  • Pride.
  • Avoidance of responsibilities.
  • Blaming and scapegoating others.
  • People who filter out the truths.
  • Non-risk-taking mode.
  • Inaccessibility to independent thinkers.
  • Calling something a tradition, when it really means refusal to change.
  • Pretense.
  • Worshipping false idols, employing artificial solutions.
  • Preoccupation with deals, rather than running an ongoing business.
  • Arrogant attitudes.
  • Ignorance of modern management styles and societal concerns.
  • Failure to benchmark results and accomplishments.

Incorrect Assumptions that People Make:

  • That wealth and success cure all ills.
  • That business runs on data. That data projects the future.
  • That data infrastructure hardware will navigate the business destiny and success.
  • That all athletes are role models. That all well-paid athletes are national heroes.
  • That the CEO can make or break the company single-handedly.
  • That doctors don’t have to be accountable to their customers.
  • That education stops after the last college degree received.
  • That TV newscasters are celebrities and community leaders.
  • That having an E-mail address or a website makes one an expert on technology.
  • That the Internet is primarily an educational resource.
  • That technology is the most important driving force in business and society.
  • That buying the latest software program will cure all social ills and create success.
  • That community stewardship applies to other people and does not require our own investment of time.
  • That white-collar crime pays and that highly paid executives will avoid jail time.
  • That senior corporate managers have all the answers and do not need to seek counsel.
  • That return on shareholder investment is the only true measure of a company’s worth.
  • That all people who grew up in the south are racist.
  • That government bureaucrats are qualified to make decisions about taxpayer money.
  • That activists for one cause are equally open-minded about other issues.
  • That corporate mid-managers with expense accounts are community leaders.
  • That deregulation is always desirable and in the public’s best interest.
  • That home-based businesses are more wealth-producing than holding a job.
  • That professionals can get by without developing public speaking and writing skills.

Addictive Organizations.

Addictive organizations are predicated upon maintaining a closed system. Alternately, they are marked by such traits as confusion, dishonesty and perfectionism. They are scarcity models, based upon quantity and the illusion of control. Only the high performers get the gold because there are not enough bonuses to go around. Addictive organizations show frozen feelings and ethical deterioration.

Addictive organizations dangle ‘the promise’ to employees, customers, stockholders and others affected. People are lured into doing things that enable the addictive management’s pseudopodic ego.

All that is different is either absorbed or purged. The addictive organization fabricates personality conflicts in order to keep people on the edge all the time. There exists a dualism of identifying the rightness of the choice and a co-dependence upon the rewards of the promise.

In such companies, the key person is an addict. The CEO and his chosen lieutenants have taken addictions with them from other organizations. The organization itself is an addictive substance, as well as being an addict to others. They numb people down and addict them to workaholism.

The addictive system views everything as ‘the company way.’ The entity is outwardly one big happy family. It is big and grandiose. The emphasis is upon the latest slogans of mission but does not look closely at how its systems operate. The term ‘mission’ is a buffer, excuse, putdown and roadblock.

Rather than embrace the kinds of Big Picture strategies advocated in this book, the addictive system seeks artificial fixes to organizational problems, such as bonuses, benefits, slogans and promotions of like-minded executives.

Communications are always indirect, vague, written and confusing. People are purposefully left out of touch or are summarily put down for not co-depending. Secrets, gossip and triangulation persist, as a result. The addictive organization does communicate directly with the news media and often adopts a ‘no comment’ policy. Company officers (who should be accessible to media) are cloistered and unavailable. The addictive organization does not recognize that professional corporate communications are among the best resources in their potential arsenal.

The addictive system does not encourage managers to develop thinking and reasoning processes. The system portrays forgetfulness, selective memory and distorted facts into sweeping generalizations. We are expected to take them at their word, without requesting or demanding facts to justify.

In the addictive organization, those who challenge, blow whistles or suggest that things might be better handled are neither wanted nor tolerated. Addictive managers project externally originated criticism back onto internal scapegoats. There is always a strategy of people to blame and sins to be attributed to them.

Management processes tend to exemplify denial, dishonesty, isolation, self-centeredness, judgmentalism and a false sense of perfectionism. Intelligent people know that perfectionism does not exist and the quest for quality and excellence is the real game of life and business. Addictive organizations do not use terms like ‘quality’ and ‘excellence’ because such terms must be measured, periodically reexamined and communicated… the organization does not want any of that to occur.

There persists a crisis orientation, meaning that everything is down to the wire on deadlines (not to be confused with just-in-time delivery, which is a good concept). Things are kept perennially in turmoil, in order to keep people guessing or confused. Management seduces employees into setting up competing sides in bogus feuds and manipulating consumers.

Structural components include preserving the status quo, fostering political games, taking false measurements and pursuing activities that are incongruent with the organization’s announced mission.

7 Layers of Organizational Addictiveness.
Companies that Go Bad…self-inflicted Crises.

  1. Self Destructive Intelligence. There exists a logic override. Since the company does not believe itself to be smart enough to do the right things, then it creates a web of rationalism. Since the mind often plays tricks on itself, management capitalizes upon that phenomenon with people who may question or criticize.
  2. Hubris. This quality destroys those who possess it. Such executives exhibit stubborn pride, believing their own spin doctoring and surrounding themselves with people who spin quite well on their behalf. They adopt a ‘nobody does it as well as we can’ mentality. Such companies scorn connections, collaborations and partnering with other organizations.
  3. Arrogance. Omnipotent fantasies cause management to go too far. The feeling is that nothing is beyond their capacity to succeed (defined in their minds as crushing all other competition).
  4. Narcissism. Company executives possess excessive conceit. They are disconnected from outside forces, self-centered and show a cruel indifference to others. The view is that the world must gratify them.
  5. Unconscious Need to Fail. These companies try too hard to keep on winning. With victory as the only possible end game, all others must be defeated along the way. In reality, these people and, thus, their organizations, possess low self-esteem. Inevitably, they get beaten at their own games.
  6. Feeling of Entitlement. Walls and filters have been established which insulate top management from criticism (which is viewed as harming the chain of armor, rather than as potentially constructive). Anger stimulates many of their decisions. The feeling is that they deserve it all. Power satisfies appetites. These executives have poor human relations skills. They believe that excesses are always justified.
  7. Collective Dumbness. Such organizations have totally reshaped reality to their own viewpoints. The emperor really has no clothes, but everyone overlooks the obvious and avoids addressing it forthrightly. The organization dumbs down the overall intelligence level, so that people are in the dark and cannot readily make judgment calls. Cults of expertise function in vacuums within the company. Neurotic departmental units do not interface often with others. Employees are slaves of the system. There exists total justification for what is done and an ostrich effect toward calls for accountability.

7 Defeating Signs for Growth Companies:

  1. Systems are not in place to handle rapid growth, perhaps never were.
  2. Their only interest is in booking more new business, rather than taking care of what they’ve already got.
  3. Management is relying upon financial people as the primary source of advice, while ignoring the rest of the picture (90%).
  4. Team empowerment suffers. Morale is low or uneven. Commitment from workers drops because no corporate culture was created or sustained.
  5. Customer service suffers during fast-growth periods. They have to back-pedal and recover customer confidence by doing surveys. Even with results of deteriorating customer service, growth-track companies pay lip service to really fixing their own problems.
  6. People do not have the same Vision as the company founder… who has likely not taken enough time to fully develop a Vision and obtain buy-in from others.
  7. Company founder remains arrogant and complacent, losing touch with marketplace realities and changing conditions.

Everything we are in business stems from what we’ve been taught or not taught to date. A career is all about devoting resources to amplifying talents and abilities, with relevancy toward a viable end result.

Business evolution is an amalgamation of thoughts, technologies, approaches and commitment of the people, asking such tough questions as:

  1. What would you like for you and your organization to become?
  2. How important is it to build an organization well, rather than constantly spend time in managing conflict?
  3. Who are the customers?
  4. Do successful corporations operate without a strategy-vision?
  5. Do you and your organization presently have a strategy-vision?
  6. Are businesses really looking for creative ideas? Why?
  7. If no change occurs, is the research and self-reflection worth anything?

Failure to prepare for the future spells certain death for businesses and industries in which they function. The same analogies apply to personal lives, careers and Body of Work. Greater business awareness and heightened self-awareness are compatible and part of a wholistic journey of growth.

Business is in transition… with unclear anchoring of where they’ve been and where they could head. Young and mid-level workers do not really know what it takes to succeed long-term and been.


About the Author

Hank MoorePower Stars to Light the Business Flame, by Hank Moore, encompasses a full-scope business perspective, invaluable for the corporate and small business markets. It is a compendium book, containing quotes and extrapolations into business culture, arranged in 76 business categories.

Hank’s latest book functions as a ‘PDR of business,’ a view of Big Picture strategies, methodologies and recommendations. This is a creative way of re-treading old knowledge to enable executives to master change rather than feel as they’re victims of it.

Power Stars to Light the Business Flame is now out in all three e-book formats: iTunes, Kindle, and Nook.

What Box? How to Turn Problems into Opportunities

Albert Einstein once said, “The significant problems we face cannot be solved at the same level of thinking we were at when we created them.” Put another way look in the mirror the next time you have a problem. Maybe it is actually a blessing in disguise. Maybe it is a lesson you need to learn. Maybe you have something to do with it. Take ownership and use these tips to guide you in finding creative solutions when others are trapped by paranoia, resistance, drama and disempowering paradigms.

Tip #1: Ask “What if?” Use this question to open your mind and brainstorm multiple alternatives. There are more ways than one to solve a problem. Beware of getting trapped in the ‘Option A’ versus ‘Option B’ dispute. Seek options C and D. Chances are your best option might just be Option E or F – a combination of creative ideas.

Tip #2: Ask “Why?” Use this question to contemplate all of the reasons why this is an optimal solution. Keep an open mind as you explore all of the forces ‘for’ the idea. Challenge your own assumptions and suspend judgement as you play with the rationale.

Tip #3: Ask “Why Not?” This question allows us to consider the obstacles and risks that are likely to come with any solution. Specify any forces ‘against’ the idea and weigh the risks. Now consider countermeasures. What can you do to mitigate or eliminate the risks?

Tip #4: Ask “Who” can help me? Remember you may be part of the problem. Surround yourself with capable and knowledgeable people. Get the facts. Solicit feedback. Think teamwork. Collaborate. Consult with experts, directly and indirectly. Involving people from a variety of levels and functionalities, including customers, will help you challenge assumptions and think outside the box.

Tip #5: Ask “How?” Use this question to consider the practicality, cost and ease of implementation and sustainability. This is where the rubber meets the road. The world is full of good ideas but many change agents fail when it comes to successfully turning good ideas into great results. Use the ‘How’ question to uncover critical success factors necessary to develop an effective strategic plan.

Tip #6: Ask “When?” Timing will be one of your critical success factors. Remember, timing can be everything. Use this question to exercise wisdom, patience, discernment and caution when building and executing your plan. Be sure you are well prepared. Make sure you also recognize that time is money. Set aggressive goals to challenge limiting assumptions and stimulate creative thinking. Consider “What would it take to have this completed by the end of the week, or perhaps even the end of the day?”

Tip #7: Prepare for the “Yeah, buts!” Every successful entrepreneur and change agent knows that resistance is part of the transformation equation. We are always being challenged with comments like “Yeah, but this really isn’t a good time,” or “Yeah, but someone else is already doing it,” or “Yeah, but you can’t make any money doing that.” The ‘Yeah, buts’ are countless and often come from well-intentioned people very close to us – including ourselves! Be ready for this resistance by identifying potential ‘Yeah, buts’ ahead of time. Some of these may have been identified in the “Why Not?” exercise. Others may have been addressed in the ‘How’ questioning. A wise problem solver will anticipate resistance and be prepared for it. As a result, wise solutions are designed for success.

Tip #8: Consider “So What!” What difference does your idea or solution really make? Clever innovators and creative change agents recognize that solving problems ‘inside’ a box, when the box itself is the problem, is like moving chairs around on the Titanic. So what if we made small, incremental improvement. What if the competition is doing it in half the time or at half the cost? So what if we have achieved six sigma (near perfect) performance on our floppy disks or fax machines. No one wants them anymore! Remember, a paradigm shift can send everyone else back to zero.

Tip #9: Ask “Now What?” Creative thinkers recognize that we never really ‘get it right’ and we never really ‘get it done.’ Life is a continuous journey and as we evolve we uncover more and more opportunity for growth. We may achieve near perfection on a temporary product or process but resting on our laurels or becoming arrogant and resistant is a recipe for disaster. Use these tips to keep an open, contemplative mind. Learn to make change, not just manage it. There is less traffic on the leading edge.


About the Author

John MurphyJohn J. Murphy is an award-winning author, speaker, business consultant, whose most recent book is Zentrepreneur: Get Out of the Way and Lead. Drawing on a diverse collection of experiences as a corporate director, collegiate quarterback, spiritual mystic, and management coach, John has appeared on more than four hundred radio and television stations and his work has been featured in more than fifty newspapers nationwide. In 1988 he left corporate management to start his consulting company. He has now trained tens of thousands of people from dozens of countries. His clients include some of the world’s leading organizations. John lives in Grand Rapids, Michigan. Visit him online at www.venturemanagementconsultants.com.

Content Marketing that Converts

‘Content is king’. I’ve heard that phrase for years. But what does it mean? Does it mean that by offering thought-provoking, useful, creative information buyers will be motivated to contact you at the right time along their complete (including pre-sales) decision path? By sending out veiled advertising in the form of ‘articles’ to random email addresses you can convert readers to action? How is ‘conversion’ defined – opening the email? Making a purchase that can be directly tracked back to the email? Let’s look at the problems.

  1. Wrong Time: Content is useful only at the time it’s needed and won’t be opened otherwise, even if your solution is needed later. Even when offering options, research, or educational benefits, your content currently targets the activity of product/vendor selection; you miss key opportunities to enter earlier, during the buyer’s necessary pre-sales activity – assembling the correct Buying Decision Team members, sorting out change issues and responsibilities, getting consensus, etc. – to become a true trusted advisor and support partner. Imagine offering the type of content that drives buyers during every decision and pre-sales activity. Then you’ve part of the solution, every step of the way, as they approach a final purchase. And they trust you.
  2. Wrong People: You get a 1% (or less) conversion rate because your missive connects with only those whose email addresses you have and, even if they might eventually be part of a Buying Decision Team, who consider it spam. It’s possible to offer content that readers seek out because it’s vital to their path toward excellence.
  3. Wrong Focus: Content is often merely an ad vaguely concealed as an ‘article’. Buyers know this. It’s possible to use content to facilitate the non-solution-focused consensus and change issues readers must attend to as they ready themselves to make a purchase.

The way you’re doing it now:

  • neither attracts nor retains a specific audience,
  • ignores ways to enter and influence buyers early in their pre-sales decisions,
  • doesn’t drive customer action unless they are at the specific point of readiness,
  • merely annoys.

You’re finding the low hanging fruit who would have found you anyway. Content marketing can help prospective buyers dispense suitable information 1. into the hands of the right people 2. at the time they need it while 3. coaching them to get their ducks in a row to move forward.

It’s possible to write content on important relevant topics that readers WANT to read – i.e. the pros and cons of concrete over glass for housing, or how we can hear others without bias – and will help them go from an idea to a purchase through linking to your site, reading and saving other articles, and using them to help traverse their action route.

Case Study

I get anywhere from 40-51% conversion with my content marketing. My readers take action from my articles: click on linked articles or sites; download free books/chapters; buy a product; share/RT/Like daily. Here’s what I do:

  1. I write well-written, provocative, 750-word articles that may have little to do with my services or books specifically but are of real interest to that population who may ultimately be buyers. (You found the title interesting enough to read this far, right?) I offer links that tie in to my books /services: I’ve written about diversity, leadership, collaboration, questions. Yet my services focus on facilitating buying decisions and bias-free communication.
  2. I only send articles to subscribers, and Friends, LinkedIn, and 15 ezines, such as HR.com, Sales and Service Excellence, StrategyDriven, who often publish them to vast readerships. (Sometimes 3 or more of my articles appear each week.) I have 3 blogs that often get onto best lists, such as top innovative content, top sales blog, top business blog. Net, net, I’m getting large distribution in really targeted fashion: those folks most likely to read and potentially need my services/products. Sort-of ‘hot leads.’ No spam.
  3. Like you, I let social media splash my content to enable interested folks to find it and start conversations. I get many new subscribers and ‘friends’ weekly. My lists grow with interested folks. Daily, I get Thank You notes that begin conversations and sell products.

Questions:

  • Why would people open your content if they consider it spam?
  • How can you compose true thought pieces that people want to open?
  • How can you use your content to facilitate each stage of the pre-sales and buying decision path?
  • Seriously: are you willing to try something different to get a higher ‘conversion’ rate? Seriously.

What you’re doing now only converts the low hanging fruit. It’s possible to enter earlier by offering valuable intelligence that will encourage curiosity; introduce, explain and target the full set of decision stages; and keep your name topmost in buyer’s minds. You’re currently taking the lazy route: throwing spaghetti on the wall hoping enough of it will stick. Do you want to write? Or enable real business opportunities?


About the Author

Sharon Drew Morgen is founder of Morgen Facilitations, Inc. (www.newsalesparadigm.com). She is the visionary behind Buying Facilitation®, the decision facilitation model that enables people to change with integrity. A pioneer who has spoken about, written about, and taught the skills to help buyers buy, she is the author of the acclaimed New York Times Business Bestseller Selling with Integrity and Dirty Little Secrets: Why buyers can’t buy and sellers can’t sell and what you can do about it.

To contact Sharon Drew at [email protected] or go to www.didihearyou.com to choose your favorite digital site to download your free book.

StrategyDriven Enterprises Launches an Online Business Performance Assessment Forum

StrategyDriven Enterprises launched an online business performance assessment forum; providing leaders access to decades of first-hand experience performing critical, in-depth evaluations of organizational performance for the purpose of identifying improvement opportunities.

StrategyDriven Business Performance Assessment Center of ExcellenceStrategyDriven Enterprises, LLC announced the launch of an online business performance assessment forum; providing innovative thought leadership and collaboration opportunities to help executives and managers better assess the performance of their business operations.

Business performance assessments are powerful tools deriving their heightened value from the synthesis of information from multiple sources. Effective assessments create a rich, integrated picture of organizational performance as compared to established standards and marketplace benchmarks and reveal mission critical performance improvement opportunities.

“The rapidly change market environment demands that all businesses continuously improve safety and reliability while at the same time reducing costs,” explains Nathan Ives, StrategyDriven’s President and Chief Executive Officer. “To help clients achieve these goals, StrategyDriven advisors, applying decades of business performance improvement experience, authored a library of assessment best practice methods and tools that are easily accessible from our online forum.”

“StrategyDriven’s assessment practices help reveal the people, process, and technology shortfalls preventing organizations from achieving next level performance,” says Karen Juliano, StrategyDriven’s Editor-in-Chief. “By applying these methods and tools, executives and managers gain the critical and impartial understanding of performance foundational to the improvement process.”

Contributed to by highly experienced business leaders, StrategyDriven’s online business performance assessment forum provides actionable methods and tools executives and managers can use to identify, prioritize, and implement operational performance improvements. Thought leadership items contained within the forum focus on topics such as:

  • Assessment Approaches – identifying the optimal assessment method based on the depth and breadth of insights sought
  • Assessment Planning and Scheduling – assigning assessment resources and timing to ensure a thorough, self-critical assessment is performed
  • Improvement Identification and Communication – developing actionably performance improvement insights possessing material value to the organization that are well received and acted upon

The business performance assessment forum’s thought leadership documents are being distributed to StrategyDriven’s clients, including some of the world’s most respected companies. These documents are available at: www.StrategyDriven.com/business-assessment.

About StrategyDriven

StrategyDriven provides executives and managers with the planning and execution advice, tools, and practices needed to create greater organizational alignment and accountability for the achievement of superior results. We believe a clear, forward-looking strategy, translatable to the day-to-day activities of all organization members, is critical to realizing success in today’s fast paced market environment. Not only does a compelling, well-executed strategy align individuals to common goals, it ensures those goals best serve the company’s mission.

At StrategyDriven, our seasoned business leaders deliver real-world strategic business planning and tactical execution best practice advice – a blending of workplace experience with sound research and academic principles – to business leaders who may not otherwise have access to these resources.

StrategyDriven refers to the family of organizations comprising StrategyDriven Enterprises, LLC. For more information, please visit www.StrategyDriven.com.

How to Handle a Blitz: 4 Key Strategies for Successfully Negotiating During a Company Transition

It happens. We rock and roll along in our career and then – wham! A blitz. The company announces a major organizational change. It could be a merger, acquisition, downsizing, rightsizing or some other sort of organizational change. As a result, the company requests you assume new, additional or high-risk responsibilities, or, potentially, work for a different company.

When a blitz occurs, employees stand stunned, and don’t always recognize or value their level of influence relative to compensation. Even when employers call a blitz, employees retain power and the ability to negotiate.

Next time a company hurtles a blitz, follow these 4 critical strategies for successfully negotiating any compensation.


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About the Author

Stacey HawleyStacey Hawley founded Credo, a compensation and talent management firm, in 2011. A recognized speaker, writer, and expert in compensation and talent management, Stacey is author of Rise to the Top: How Woman Leverage Their Professional Persona to Earn More and Rise to the Top and is a frequent contributor to Forbes, BusinessInsider.com, LearnVest, Working Mother, and The Glass Hammer. Her expertise has been cited in publications and resources such as Money magazine, MSN Careers, CareerBuilder, the Chicago Tribune, and LinkedIn.