“We hold these truths to be self-evident, that all men are created equal, that they are endowed by their Creator with certain unalienable Rights, that among these are Life, Liberty, and the pursuit of Happiness. That to secure these rights, Governments are instituted among Men, deriving their just powers from the consent of the governed…”
The Declaration of Independence of the United States of America
July 4, 1776
On July 4, 1776, fifty-six individuals boldly signed what became one of the most revered statements of human rights the world has ever known, The Declaration of Independence of the United States of America. In that moment, the American republic was born.
Freedom is not without cost. Indeed, to conclude their assertion of freedom from the British Crown, the American Founders solemnly pledged their lives, their fortunes, and their sacred honor. And each and every day since declaring independence, brave Americans have sacrificed both blood and treasure to secure the blessings of freedom for themselves, their children, and their fellow citizens within the global community.
On this Fourth of July, the StrategyDriven family gives thanks for the freedom that allows us to share our thoughts and beliefs with you and for those who have and continue to provide that freedom.
Happy Birthday, America! With best wishes for many, many more to come.
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“Great discoveries and improvement invariably involve the cooperation of many minds. I may be given credit for having blazed the trail, but when I look at the subsequent developments I feel the credit is due to others rather than to myself.”
Alexander Graham Bell (1847 – 1922) Scientist, inventor, engineer, and innovator; credited with inventing the telephone
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Short on ideas? In need of a big breakthrough, or even a small one? Feeling overwhelmed by a million projects, none of them creating the progress you’d hoped for?
I recommend the following steps to clear your head and get fresh ideas growing and break the vicious cycle of busy-work that doesn’t seem to move you ahead:
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StrategyDriven Podcasts focus on the tools and techniques executives and managers can use to improve their organization’s alignment and accountability to ultimately achieve superior results. These podcasts elaborate on the best practice and warning flag articles on the StrategyDriven website.
Special Edition 39a – An Interview with Sharon Drew Morgen, author of Dirty Little Secrets, part 1 of 2 explores a new decision facilitation model that helps buyers (and those seeking change) manage the behind-the-scenes decision issues they have to handle privately before they get internal agreement to make a purchase. Sharon Drew also explains why the traditional sales model – that only handles needs assessment and solution placement – creates overly long sales cycles and loses such a high percentage of sales. During our discussion, she shares with us her insights and illustrative examples regarding:
why the typical sales model is broken and the problems it causes
why buyers don’t buy even when the offered solution is a perfect fit
how adding a change management model as a front end skill will help close over 400% more sales as it teaches buyers how to get the needed buy-in and agreement to make a purchase
COMING SOON!
Look for our upcoming six-part StrategyDriven Podcast series on Making Change Work. These insightful podcasts will help you and your team understand the steps to gaining the buy-in and committed effort needed to implement change successfully. We’ll cover topics including:
What is change? and Why is change so hard?
What are systems, and how do they influence change?
The Problems of Change Management: bias, resistance, and push
If decisions are always rational, why are changees resisting?
Why is buy-in necessary and how to achieve it?
Putting it all together, a radical approach to change management: real leadership
Final Request…
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Thank you again for listening to the StrategyDriven Podcast!
About the Author
Sharon Drew Morgen, author of Dirty Little Secrets, is the Founder of Morgen Facilitations, a sales training, consulting, and decision facilitation firm. Sharon Drew is the visionary and thought leader behind Buying Facilitation®, the new sales paradigm that focuses on helping buyers manage their behind-the-scenes, offline, buying decisions. She has served many well known companies including: KPMG, Unisys, IBM, Wachovia, and Bose. Sharon Drew is the author of The New York Times Business Bestseller, Selling with Integrity, and the new bestseller, Dirty Little Secrets, as well as five other books and hundreds of articles that explain different aspects of the decision facilitation model that teaches buyers how to buy. To read Sharon Drew’s complete biography, click here.
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