Business Communications Best Practice 1 – Communicate 7 Times, 7 Different Ways

All too often vital communications go unheard, creating workforce discontent, reducing organizational effectiveness, and alienating clients. Why with today’s advanced communication mechanisms do so many messages go unnoticed? One answer is that people are so overwhelmed with modern society’s messaging that they sometimes don’t recognize the importance of a single announcement; filtering it out as noise. Another reason is that not all people meaningfully receive information in the same way and some important messages are only sent through channels not likely to be received. To overcome both these challenges, managers should consider communicating important messages seven times using seven different media.

Hi there! Gain access to this article with a FREE StrategyDriven Insights Library – Sample Subscription. It’s FREE Forever with No Credit Card Required.

About the Author

Karen K. Juliano is StrategyDriven‘s Editor-in-Chief and Vice President of Communications and Marketing. Prior to joining the StrategyDriven team, she helped produce weekly programming for a Public Access Television station and served as a production assistant in the public affairs office at United States Naval Base, Philadelphia. To read Karen’s complete biography, click here.

Related content from StrategyDriven

 

Maintenance Inventory Optimization: Work Management – Supply Chain Interface Barriers

Executive Briefing Cost Reduction Opportunity: Risk Assurance Maps

Executive Briefing Cost Reduction Opportunity: Inventory Optimization

Common Overlooked Controllable Human Resources Costs